April 2023 - 4

FROM THE EDITOR
DEALING WITH
DROUGHT
Did you know 2022 was the sixth-warmest year on record based
on temperature data from the National Oceanic and Atmospheric
Administration (NOAA)? And, the 10 warmest years on record have all
been since 2010? Earth's temperature has increased by an average of
0.14° F each decade since 1880, but, since 1981, the warming rate
has been increasing more than twice as fast per decade. It's no wonder
plant breeders have been spending so much time and effort developing
varieties that are heat and drought tolerant for growers.
This month, we talked with two perennial and shrub experts about
plants that can manage long periods of time with limited water.
Drought-tolerant varieties are no longer just for the Southern regions.
Read all about why these plants will continue to be a necessity and see
what the experts' favorite picks are for dry conditions on page 16.
Don't miss another great heat-tolerating variety in this month's
Culture Report on page 32. These geraniums are bred with the heat and
drought tolerance of ivy geraniums and have a lot of other impressive
characteristics that make them a great choice to consider.
FIT FOR SALE
The health of your plants is always top priority, and knowing what
products and solutions to use is an important part of managing your
success. Our special section on plant health starts with details on
insecticides from our resident Dr. Bugs on page 21. Following, you
will find great options for battling pest and disease issues in the
greenhouse to help continue growing healthy, quality plants for your
customers. I hope you find this information useful and continue to have
minimal problems in your production.
GPN'S CHAT ROOM
Every month, we send out a survey via email to ask our readers what
they think about important topics in our industry. We compile the results
and share them with you on one page in each issue, so you can easily
see where you stand against others on these topics. Turn to page 42 to
check out this month's discussion. You can always find our latest survey
at gpnmag.com/chatroomsurvey. We want to know what you think!
Have you filled out one of our Chat Room
surveys? What topics do you want to talk
about next? Let me know at hmachovina@
greatamericanpublish.com.
EDITORIAL
MANAGING EDITOR | Heather Machovina
hmachovina@greatamericanpublish.com * 616.520.2171
RETAIL EDITOR | Teresa McPherson
tmcpherson@greatamericanpublish.com * 616.520.2163
EDITORIAL DIRECTOR | Abby McGarry
amcgarry@greatamericanpublish.com * 616.520.2161
ADVERTISING SALES
NATIONAL SALES MANAGER | Kimberly Sammartino
ksammartino@greatamericanpublish.com * 616.520.2173
GROUP PUBLISHER | Tiffany O'Kelley
tokelley@greatamericanpublish.com * 616.520.2172
CLASSIFIED ADVERTISING MANAGER | Kim Meyers
kmeyers@greatamericanpublish.com * 616.520.2137
PRODUCTION
SENIOR CLIENT SUCCESS REPRESENTATIVE | Jolan Godfrey
jgodfrey@greatamericanpublish.com * 616.520.2148
ASSOCIATE CREATIVE DIRECTOR | Amanda Mackey
amackey@greatamericanpublish.com * 616.520.2157
CREATIVE DIRECTOR | Allison McKenzie
amckenzie@greatamericanpublish.com * 616.520.2142
CIRCULATION/SUBSCRIPTIONS
AUDIENCE DEVELOPMENT | Becky Stovall
bstovall@greatamericanpublish.com * 616.520.2138
CORPORATE
CFO & DIRECTOR OF HUMAN RESOURCES | Deb Carnes
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COO & CHIEF MARKETING OFFICER | Kim Baker
kbaker@greatamericanpublish.com * 616.520.2135
CEO | Matt McCallum, mmccallum@greatamericanpublish.com
EDITORIAL ADVISORY BOARD
DIANE BLAZEK NATIONAL GARDEN BUREAU
JIM DEVEREUX GREEN FUSE BOTANICALS
PAUL FISHER UNIVERSITY OF FLORIDA
JUSTIN HANCOCK COSTA FARMS
LELA KELLY DOSATRON
ANNE LEVENTRY PANAMERICAN SEED
DANNY TAKAO TAKAO NURSERY
BRIAN WEESIES MAST YOUNG PLANTS
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4
APRIL 2023 GPNMAG.COM
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April 2023

Table of Contents for the Digital Edition of April 2023
