December 2019 - 34

CULTURE REPORT
Verbena Vanessa Series
BY MIKE FERNANDEZ
Big, bold, season-long color is made easier with this topperforming
verbena.
L
et's face it. Older verbena series just did not perform. They
couldn't offer season-long color and they were plagued with
mildew. That's why we went back to the drawing board to develop
a new verbena series that had superior mildew tolerance and wouldn't
cycle out of flower.
After years of extensive testing, Danziger is bringing verbena back. Two
new verbena series, Vanessa and Vanessa Compact, provide color all
season long with excellent mildew resistance.
BACKGROUND
" Our goal was to create clean and colorful verbena, " says Amir Zuker,
Ph.D., vice president of research and development at Danziger. " This has
been a 10-year process. Through extensive breeding work and testing
around the globe, we now have two verbena series that show excellent
mildew resistance. They also consistently push out new blooms, ensuring
the plant stays in color throughout the season. "
During testing, prospective varieties were purposely exposed to
mildew. Testing was conducted around the globe, exposing prospects to
many different mildew strains and various environmental and growing
conditions. Danziger enforced a strict zero-tolerance policy on mildew.
Only those varieties that stayed clean were kept in the program. Each color
in the series also was tested for bloom cycling. Only the plants that offered
34 DECEMBER 2019 GPNMAG.COM
consistent blooms made
the cut.
" The result is that
both series provide great
performance and plenty
of retail sizzle, " says
Lisa Heredia, marketing
and key accounts at
Danziger North America.
" Vanessa adds a bold
splash of color to
gallons. Vanessa Compact brings big color in a smaller size. This
series stays compact with minimal PGR use, providing outstanding color
in quarts. Both series are stunning in hanging baskets. "
AVAILABLE COLORS
Vanessa is available in seven color options, including three bicolor
options - Bicolor Purple, Bicolor Pink and Koi, a white and red bicolor.
The Vanessa Compact series features 10 colors, including two bicolor
varieties - Bicolor Purple and Bicolor Rose.
" Growers really like all of the Vanessa bicolor options, " adds Heredia.
" These varieties work very well in combos paired with other solid color

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December 2019

Table of Contents for the Digital Edition of December 2019

December 2019 - 1
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