February 2024 - 4

FROM THE EDITOR
HOT AND COLD
While most consumers have probably removed their poinsettias
now that the holidays are over, growers are reviewing notes from last
season and figuring out how to reduce hiccups for the next poinsettia
production cycle. A delay in flowering due to heat can cause major
problems for growers and retailers since this crop is sold at high
volumes for only a few weeks every year. Experts at Clemson University
share their research findings, along with tips to help you avoid heat
problems on page 18.
And since you're already thinking about production needs, head over
to page 12 to get the 2024 update on LED lighting. There is more to
choosing LED's than just performance metrics.
At this point in the winter season, how can we all not be dreaming
of warm spring days? Well, Nancy Rechcigl at Syngenta wants to make
sure that, in reality, we are concentrating on keeping the greenhouse
free from common pathogens that love the cooler temperatures. Turn
to page 14 to make sure you are taking proper measures to keep the
threats away.
LET'S GO
It's almost time to travel to (hopefully) sunny California to visit
breeders and check out what new varieties are available for 2025. Last
year, CAST began
with rain and hail
but ended with
sunny days so I'll be
hoping for the latter!
Check out the
Exhibitor Listing
on page 22 to start
planning your trip -
and don't miss the
sneak peeks of new
varieties in next
month's issue.
EDITORIAL
MANAGING EDITOR | Heather Machovina
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EDITORIAL DIRECTOR | Debbie Eisele
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ADVERTISING SALES
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PRODUCTION
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EDITORIAL ADVISORY BOARD
DIANE BLAZEK NATIONAL GARDEN BUREAU
JIM DEVEREUX GREEN FUSE BOTANICALS
PAUL FISHER UNIVERSITY OF FLORIDA
JUSTIN HANCOCK COSTA FARMS
LELA KELLY DOSATRON
ANNE LEVENTRY PANAMERICAN SEED
DANNY TAKAO TAKAO NURSERY
BRIAN WEESIES MAST YOUNG PLANTS
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One of my favorite pansy displays at CAST 2023.
Let's have a cold drink and enjoy a summer day!
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February 2024

Table of Contents for the Digital Edition of February 2024
