November 2019 - 25

VARIETY INFORMATION
T
he Kwik Kombos concept was created with a
vision to develop a combination solution with
a robust retail presence, as well as to provide
both simplicity and success to the grower. These
criteria are the driving force behind the program
and the reason behind the tagline, " Success without
the guesswork! "
With years of trialing for both propagation
compatibility and a superb finished product,
Syngenta Flowers has made it easier than ever to
have sell-out combinations. As a research-driven
organization, we have concentrated on providing
ease in the greenhouse while keeping the goal of
excitement at retail in mind.
Through extensive trialing, the Kwik Kombos
program has a well-rounded offering of singlespecies
and multi-species combinations
suitable for programs grown throughout the
season. Different growing regions with varying
environmental conditions have also contributed
to the development of our complete assortment.
Ultimately, this led us to become one of the first
companies to offer heat-loving combinations
specifically selected for prolonged season
performance. We have learned that growers are
looking for combinations that are beautiful, uniform
and economical to produce while still bringing
high-end value to their customers.
COMBINATION DEVELOPMENT
Each year we trial 50 to 100 new potential
combinations across the nation. They are observed
throughout the season, and key data points are
collected. The evaluation formula is simple.
First, we assess their rooting compatibility. The
simplicity of this program starts at the propagation
level. The varying genetics need to root at a similar
speed and make a cohesive finished liner.
Finished plant performance comes next. This
is a two-part endeavor; the needs of both the
grower and consumer must be considered. Ease of
production, from start to finish, is a crucial objective
in the greenhouse. The end-user must be satisfied
with the beauty of the mix, ease of care and the
longevity of performance throughout the season.
After greenhouse evaluation, we move the top
recipes to the outdoor garden testing phase. This
is where mature varieties are tested for their true
garden performance. A winning combo must survive
at least three months after it has transitioned to the
outdoor trial, and maintain a balance of color and
continuous blooming while receiving minimal care.
Rockets' Red Glare Mix
MEETING RETAIL EXPECTATIONS
The retail presence of Kwik Kombos is larger
than ever. With an array of point-of-purchase (POP)
material now available through Multi Packaging
Solutions, sell-through at the retailer is strong. To
leave an unforgettable impression, POP material
Beach Bum Mix
such as posters, bench cards, locking hang tags
and cart banners can influence consumers' buying
decisions. Night in Pompeii Mix, Fire and Ice Mix
and Spring Breeze Mix are three of the top-selling
selections in the Kwik Kombos program. With over
80 combinations in the assortment, there are
colorful options for any occasion and season for
sales throughout the year.
SIMPLIFIED COMBO SELECTION
To simplify the selection process when building
a program, we have produced a Kwik Kombos
guide that can be found in our 2019-2020 Annuals
catalog on our website. A collaborative effort
between marketing and technical support has led
GREENHOUSE PRODUCT NEWS 25
Fire and Ice Mix
Dekko Salute Mix
November 2019

Table of Contents for the Digital Edition of November 2019
