November December 2024 - 4

FROM THE EDITOR
RETHINKING
BUSINESS PRACTICES
Greenhouses aren't so full of the hustle and bustle that comes with
spring preparations now that winter is settling in. It's a time to reflect
and draw up plans for the coming season, and GPN is sharing some
helpful insights from experts to help you come out stronger in 2025.
Differentiating your company from others keeps business
competitive, but an ever-changing market provides challenges. Market
intelligence provides an advantage when thinking about launching a
new product or service, looking for funding, or deciding to expand your
business or market reach. Page 6 is worth your time to find more ideas
to boost business with a deeper understanding of tools and tips from
the Vineland Research and Innovation Centre.
And don't skip this month's Forty under 40 Perspectives column from
one of 2024's honorees, Michelle Klieger, on page 38. As the owner of
Strategerm Consulting, Michelle built her business to provide a solution
to a problem she saw consistently while working in agriculture.
CANNABIS 2025
The last GPN issue of
this year also includes
the 2025 Guide to
Cannabis Production.
Whether you're a
cannabis producer,
interested in learning
what's involved or just
want to learn more
about the subject, page
24 is where to be.
A California grower
is producing spray-free
cannabis thanks to a
little helper. And, new
research provides more
in-depth details on the
importance of light intensity and spectrum for
cannabis plant health, giving growers thoughtful
options for improved quality and yield.
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EDITORIAL ADVISORY BOARD
DIANE BLAZEK NATIONAL GARDEN BUREAU
JIM DEVEREUX GREEN FUSE BOTANICALS
PAUL FISHER UNIVERSITY OF FLORIDA
JUSTIN HANCOCK COSTA FARMS
LELA KELLY DOSATRON
ANNE LEVENTRY PANAMERICAN SEED
DANNY TAKAO TAKAO NURSERY
BRIAN WEESIES MAST YOUNG PLANTS
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November December 2024

Table of Contents for the Digital Edition of November December 2024
