Fall 2022 - 58

BEHIND THE SCENES
The gift shop at the Mütter Museum reflects its mission
by offering a range of products geared towards
educating and also celebrating the human body.
Photos courtesy of the Mütter Museum Store.
Mütter Museum
T
The small gift shop offers unique items that appeal to medically-minded people
By Debbie Eisele
Managing Editor
he Mütter Museum, located in Philadelphia, provides an
opportunity for people interested in medicine to explore
unique anatomical specimens, models and medical
instruments in a 19th-century 'cabinet museum' setting.
" The museum helps the public understand the mysteries
and beauty of the human body and to appreciate the history
of diagnosis and treatment of disease, " Julia Jordan, director
of retail operations and visitor engagement, detailed. " The
museum hopes to provide a broad spectrum of the various ways
the body can present itself and the history behind treatments
of a varying degree. "
" The mission of the museum is advancing the cause of health
while upholding the ideals and heritage of medicine, " and the
gift shop reflects its mission by offering a range of products
geared towards educating and also celebrating the human body,
she detailed.
The floorplan of the gift shop is as unique as the museum
itself, which offers 400 square feet and a variety of merchandise,
including books, gifts, jewelry and more. " Anatomical earrings
and socks with images of our 'swallowed objects' are definitely
among our most unique products, " Jordan emphasized.
58 FALL 2022 MUSEUMS&MORE
During the pandemic, the store altered its floorplan by
removing some furniture to allow room for guests to move
around better in the small space. " We now have timed-ticketing
that allows for a limited number of guests in the museum at
any given time and provides an opportunity for more ease of
shopping for guests, " she described.
Within the curated mix of offerings, Jordan noted that the
store tries to offer items to cover the variety of reasons people
may visit the museum, whether they are interested in the history
of medicine, 19th century Philadelphia, the unique nature of the
collection, or our medicinal herb garden.
A Curated Product Mix
Customers enjoy the variety of books - some address
medicinal treatments and diseases, others relate to the garden
and the medicinal plants. Jordan explained that the store
recently added sketchbooks, along with graphite pencils for
individuals interested in anatomical drawing and its history.
Best-sellers include branded syringe pens, custom t-shirts and
stickers. " Many of our custom and branded items remain high on
the bestseller list, and books written by author Caitlin Doughty

Fall 2022

Table of Contents for the Digital Edition of Fall 2022

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