Holiday Shop 2023 - 63
Photos courtesy of Occasionette
f there's one person who outdoes Santa Claus in
their holiday planning, it's Sara Villari.
Villari founded Occasionette in 2013 in South
Philadelphia when she noticed the up-and-coming,
walkable neighborhood lacked a gift and stationery
store. Since its founding a decade ago, Occasionette
has expanded to two additional locations: one in
Collingswood, New Jersey - its flagship location -
and another situated in Philadelphia's Chestnut Hill
neighborhood.
I
Occasionette carries a wide variety of gifts,
including a tea towel line started by Villari herself,
cookbooks, candles, puzzles,
tableware and more.
It offers hundreds of greeting cards, carrying lines
such as E. Frances Paper, Rifle Paper Co. and Carolyn
Suzuki Goods.
But the extensive product offering is not all
Occasionette is known for. Each year, Villari goes all out
in the holiday displays across each location.
In 2020, post-pandemic occupancy limits were in
place as the holidays approached. As a result, Villari
decided to kick off Occasionette's holiday displays in
October - significantly earlier than normal - to give
customers ample time to shop. Although decorating
pre-Halloween may be divisive, Villari admitted
with a laugh, her decision was positively received by
customers, and Occasionette has kept to that schedule
in the years following.
" I'm a Christmas person. I love Christmas, " Villari
said. " So I just was like, 'Well, I think this is just what
Sara Villari, owner and creative director of Occasionette.
we do from now on.' So we started putting out holiday
in mid-October. We close each shop for a couple days
and stagger when they are closing so that our team can
travel from shop to shop and get things merched. "
Even so, prior to October, almost a year's worth of
planning has already taken place behind each display.
Although the year's festivities are still ramping up in
November, Villari's staff members already have their
minds on the following holiday season - 11 months
before the displays debut in store.
In early- to mid-November, with holiday spirit in
full swing, Villari lights some pine-scented candles,
gathers her staff by the shop's Christmas tree, turns
on festive music and discusses a few key questions to
begin planning for the next year.
GIFTSHOPMAG.COM 63
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Holiday Shop 2023
Table of Contents for the Digital Edition of Holiday Shop 2023
Table of Contents
Editor's Letter
Christmas
Hanukkah
New Year's
Valentine's Day
St. Patrick's Day
Easter
Fourth of July
Halloween
Thanksgiving
Holiday Décor Trends
Making Spirits Bright
Holiday in the Desert
Rising to the Occasion
Product Spotlight
Ad Index
Holiday Shop 2023 - Intro
Holiday Shop 2023 - 1
Holiday Shop 2023 - 2
Holiday Shop 2023 - 3
Holiday Shop 2023 - Table of Contents
Holiday Shop 2023 - 5
Holiday Shop 2023 - 6
Holiday Shop 2023 - 7
Holiday Shop 2023 - Editor's Letter
Holiday Shop 2023 - 9
Holiday Shop 2023 - 10
Holiday Shop 2023 - 11
Holiday Shop 2023 - Christmas
Holiday Shop 2023 - 13
Holiday Shop 2023 - 14
Holiday Shop 2023 - 15
Holiday Shop 2023 - 16
Holiday Shop 2023 - 17
Holiday Shop 2023 - 18
Holiday Shop 2023 - 19
Holiday Shop 2023 - 20
Holiday Shop 2023 - 21
Holiday Shop 2023 - 22
Holiday Shop 2023 - 23
Holiday Shop 2023 - 24
Holiday Shop 2023 - 25
Holiday Shop 2023 - 26
Holiday Shop 2023 - 27
Holiday Shop 2023 - Hanukkah
Holiday Shop 2023 - 29
Holiday Shop 2023 - New Year's
Holiday Shop 2023 - 31
Holiday Shop 2023 - Valentine's Day
Holiday Shop 2023 - 33
Holiday Shop 2023 - 34
Holiday Shop 2023 - 35
Holiday Shop 2023 - St. Patrick's Day
Holiday Shop 2023 - 37
Holiday Shop 2023 - Easter
Holiday Shop 2023 - 39
Holiday Shop 2023 - 40
Holiday Shop 2023 - 41
Holiday Shop 2023 - Fourth of July
Holiday Shop 2023 - 43
Holiday Shop 2023 - Halloween
Holiday Shop 2023 - 45
Holiday Shop 2023 - 46
Holiday Shop 2023 - 47
Holiday Shop 2023 - 48
Holiday Shop 2023 - 49
Holiday Shop 2023 - Thanksgiving
Holiday Shop 2023 - 51
Holiday Shop 2023 - 52
Holiday Shop 2023 - 53
Holiday Shop 2023 - 54
Holiday Shop 2023 - 55
Holiday Shop 2023 - Holiday Décor Trends
Holiday Shop 2023 - 57
Holiday Shop 2023 - 58
Holiday Shop 2023 - 59
Holiday Shop 2023 - 60
Holiday Shop 2023 - 61
Holiday Shop 2023 - Making Spirits Bright
Holiday Shop 2023 - 63
Holiday Shop 2023 - 64
Holiday Shop 2023 - 65
Holiday Shop 2023 - 66
Holiday Shop 2023 - 67
Holiday Shop 2023 - Holiday in the Desert
Holiday Shop 2023 - 69
Holiday Shop 2023 - 70
Holiday Shop 2023 - 71
Holiday Shop 2023 - Rising to the Occasion
Holiday Shop 2023 - 73
Holiday Shop 2023 - 74
Holiday Shop 2023 - 75
Holiday Shop 2023 - Product Spotlight
Holiday Shop 2023 - 77
Holiday Shop 2023 - 78
Holiday Shop 2023 - 79
Holiday Shop 2023 - 80
Holiday Shop 2023 - 81
Holiday Shop 2023 - Ad Index
Holiday Shop 2023 - 83
Holiday Shop 2023 - 84
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