SUPPLY & DEMAND " Demand for American-made has gained momentum. Inexpensive items from overseas aren't reliable. No one knows when and if they'll get here, " said Smith. She added that all categories of artisanal items are performing well- from greeting cards to hand-poured candles and handcrafted wine racks crafted from recycled barrels. The Internet and social media platforms helped create a more global perspective; many retailers have recognized the impact of supply chain issues. " They're examining how workers are treated as well as the environmental impacts of mass producing in countries that lack environmental regulations. They're also looking at the effects of shipping long distances. Lastly, we can always count on American products to be of high quality, " said Morina of Journals Unlimited. Leanin' Tree predicted that retailers will continue to buy from domestic manufacturers in 2021. " Retailers want to ensure that products will land on shelves so they can meet consumer demand for items that enhance their relationships and/or quality of life, " said January. SPRING TRENDS Wild Rumpus Room noted products with stories are relevant. " Retailers can relay those stories in their stores Greeting Card from Leanin' Tree. Circle 323. or via online marketplaces. This gives products a huge boost. This has always been the case, but with inexpensive products from China not so reliable, this hit home with many consumers, " said Smith. Journals Unlimited shared outdoor titles will continue to trend throughout the year. Made in the USA products Circle 397 88 SPRING 2021 GIFT SHOP® PLUS