Summer 2024 - 118

MEET THE MAKER
Erin Nightgown.
" The essence of our brand and inspiration
has come from iconic French princesses,
royalty and supermodels. "
- Lara Smith, Founder, Lusomé
The " absolute bestseller " at Lusomé is the Eva Night Shirt, which
fits every body and can double as a swim coverup or comfortable
day dress. Smith said this has been top-performer for 10 years.
BRAND EVOLUTION
The core of Lusomé was built on independent boutiques,
where the owners are on the sales floor interacting closely
with customers. After the company's founding, Smith began
approaching stores that sold high-end lingerie or swimwear
with free samples of Lusomé T-shirts.
" Very quickly within the first year, we had 125 boutiques
signed up throughout North America, " she said. " They became
the devoted base of our brand initially. A few years later, we
were in Oprah Magazine and our business took off. "
While sleepwear remains a constant for the company, Lusomé
expanded its reach in 2022 to introduce luxury bedding and sleep
accessories congruent with the company's original mission.
118 SUMMER 2024 GIFT SHOP® PLUS

http://www.packagingsource.com

Summer 2024

Table of Contents for the Digital Edition of Summer 2024

TOC 1
TOC 2
Contributors
From the Editor
Showcases
Trend Report
Museums & More
Special Customization Report: Town Pride
Product Spotlights
Garden & Outdoor Living Lookbook
Retailer Profile: Luster
On-Trend Wearables
Merrymaking
Finishing Strong
Championing a Cause
Market Debuts
Spotlight Awards Voices
Retail Operations: A Store By Any Other Name
Event Calendar
Industry & Trade Show News
Ad Index
Meet the Maker: Lara Smith, Lusomé
Summer 2024 - 1
Summer 2024 - 2
Summer 2024 - 3
Summer 2024 - 4
Summer 2024 - 5
Summer 2024 - TOC 1
Summer 2024 - 7
Summer 2024 - TOC 2
Summer 2024 - 9
Summer 2024 - Contributors
Summer 2024 - 11
Summer 2024 - From the Editor
Summer 2024 - 13
Summer 2024 - 14
Summer 2024 - 15
Summer 2024 - Showcases
Summer 2024 - 17
Summer 2024 - 18
Summer 2024 - 19
Summer 2024 - 20
Summer 2024 - 21
Summer 2024 - 22
Summer 2024 - 23
Summer 2024 - 24
Summer 2024 - 25
Summer 2024 - 26
Summer 2024 - 27
Summer 2024 - 28
Summer 2024 - Trend Report
Summer 2024 - 30
Summer 2024 - 31
Summer 2024 - 32
Summer 2024 - 33
Summer 2024 - 34
Summer 2024 - 35
Summer 2024 - 36
Summer 2024 - 37
Summer 2024 - 38
Summer 2024 - 39
Summer 2024 - 40
Summer 2024 - Museums & More
Summer 2024 - 42
Summer 2024 - 43
Summer 2024 - 44
Summer 2024 - 45
Summer 2024 - 46
Summer 2024 - 47
Summer 2024 - 48
Summer 2024 - 49
Summer 2024 - 50
Summer 2024 - Special Customization Report: Town Pride
Summer 2024 - A2
Summer 2024 - A3
Summer 2024 - A4
Summer 2024 - A5
Summer 2024 - A6
Summer 2024 - A7
Summer 2024 - A8
Summer 2024 - Product Spotlights
Summer 2024 - 52
Summer 2024 - Garden & Outdoor Living Lookbook
Summer 2024 - 54
Summer 2024 - 55
Summer 2024 - 56
Summer 2024 - 57
Summer 2024 - 58
Summer 2024 - Retailer Profile: Luster
Summer 2024 - 60
Summer 2024 - 61
Summer 2024 - 62
Summer 2024 - 63
Summer 2024 - 64
Summer 2024 - 65
Summer 2024 - On-Trend Wearables
Summer 2024 - 67
Summer 2024 - 68
Summer 2024 - 69
Summer 2024 - 70
Summer 2024 - 71
Summer 2024 - 72
Summer 2024 - 73
Summer 2024 - Merrymaking
Summer 2024 - 75
Summer 2024 - 76
Summer 2024 - 77
Summer 2024 - 78
Summer 2024 - 79
Summer 2024 - 80
Summer 2024 - 81
Summer 2024 - Finishing Strong
Summer 2024 - 83
Summer 2024 - 84
Summer 2024 - 85
Summer 2024 - 86
Summer 2024 - 87
Summer 2024 - Championing a Cause
Summer 2024 - 89
Summer 2024 - 90
Summer 2024 - 91
Summer 2024 - 92
Summer 2024 - 93
Summer 2024 - Market Debuts
Summer 2024 - 95
Summer 2024 - 96
Summer 2024 - 97
Summer 2024 - 98
Summer 2024 - 99
Summer 2024 - Spotlight Awards Voices
Summer 2024 - 101
Summer 2024 - 102
Summer 2024 - 103
Summer 2024 - 104
Summer 2024 - 105
Summer 2024 - Retail Operations: A Store By Any Other Name
Summer 2024 - 107
Summer 2024 - 108
Summer 2024 - 109
Summer 2024 - Event Calendar
Summer 2024 - 111
Summer 2024 - Industry & Trade Show News
Summer 2024 - 113
Summer 2024 - Ad Index
Summer 2024 - 115
Summer 2024 - Meet the Maker: Lara Smith, Lusomé
Summer 2024 - 117
Summer 2024 - 118
Summer 2024 - 119
Summer 2024 - 120
Summer 2024 - 121
Summer 2024 - 122
Summer 2024 - 123
Summer 2024 - 124
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/winter-2025
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/celebrations-occasions-2024
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/fall-2024
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/waterfront-living-2024
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/summer-2024
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/holiday-shop-2024
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/spring-2024
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/the-guide-2024
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/winter-2024
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/celebrations-occasions-2023
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/fall-2023
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/waterfront-living-2023
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/summer-2023
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/holiday-shop-2023
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/spring-2023
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/the-guide-2023
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/winter-2023
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/celebrations-occasions-2022
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/fall-2022
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/waterfront-living-2022
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/summer-2022
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/holiday-shop-2022
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/spring-2022
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/theguide-2022
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/winter-2022
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/fall-2021
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/summer-2021
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/spring-2021
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/theguide-2021
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/holidayshop-2021
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/celebrationsoccasions-2021
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/winter-2021
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/fall-2020
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/pets-fall-2020
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/summer-2020
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/pets-summer-2020
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/survivethriveguide-2020
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/spring-2020
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/pets-spring-2020
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/theguide-2020
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/winter-2020
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/pets-winter-2020
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/fall-2019
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/pets-fall-2019
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/demdaco-2019
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/summer-2019
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/pets-summer-2019
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/holidaygiftguide-2019
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/spring-2019
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/pets-spring-2019
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/winter-2019
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/pets-winter-2019
https://www.nxtbookmedia.com