Waterfront Living 2022 - 24

Customization Trends
Technology is changing the way name drop is done.
BY KEITH LORIA
Contributing Writer
Destinations - Make It Yours.
DEMDACO. Circle 144.
T
he world of customized merchandise is incredibly
vast, and the segment is evolving fast thanks
to advancements in technology such as 3-D
printing, networked production and high-speed
data transmission, enabling mass customization like
never before.
After all, focusing operations on product development
diversifies the range of merchandise in order to keep
current customers engaged with your brand, always
coming back, and looking for what's new.
Ashley Miller, sales representative for Gib Carson, said
that technology advances in customized product has
come a long way.
24 GIFT SHOP® PLUS | WATERFRONT LIVING 2022
" What used to be a few hundred piece minimum is now
allowing small business retailers to cash in on unique,
custom products in as little as 12/each minimums for
products, " she said. " In the last two years, with this
technology, I've had successful retailers create custom
products that are giving the consumer the unique find
and the retailer low risk due to lower minimums-it's
a win-win! "
Ryan Lanzel, executive vice president and creative
director for Fire & Pine, based in Ridgeland, South
Carolina, noted
for
companies
like his, which
manufacture products in-house from scratch, many have
utilized laser engravers.

Waterfront Living 2022

Table of Contents for the Digital Edition of Waterfront Living 2022

Waterfront Living 2022 - 1
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https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/celebrations-occasions-2024
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/fall-2024
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/waterfront-living-2024
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/summer-2024
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/holiday-shop-2024
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/spring-2024
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/the-guide-2024
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/winter-2024
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/celebrations-occasions-2023
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/fall-2023
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/waterfront-living-2023
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/summer-2023
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/holiday-shop-2023
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/spring-2023
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/the-guide-2023
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/winter-2023
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/celebrations-occasions-2022
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/fall-2022
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/waterfront-living-2022
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/summer-2022
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/holiday-shop-2022
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/spring-2022
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/theguide-2022
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/winter-2022
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/fall-2021
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/summer-2021
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/spring-2021
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/theguide-2021
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/holidayshop-2021
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/celebrationsoccasions-2021
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/winter-2021
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/fall-2020
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/pets-fall-2020
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/summer-2020
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/pets-summer-2020
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/survivethriveguide-2020
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/spring-2020
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https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/fall-2019
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/pets-fall-2019
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/demdaco-2019
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/summer-2019
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/pets-summer-2019
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/holidaygiftguide-2019
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/spring-2019
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/pets-spring-2019
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/winter-2019
https://www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/pets-winter-2019
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