April 2022 - 40

TRADE SHOWS
AmericanHort to Celebrate Women
in Horticulture at Cultivate'22
The luncheon gathers women in the horticulture industry
for inspiration, learning and networking.
A
mericanHort is pleased to host
the second annual Women in
Horticulture luncheon program
at Cultivate'22. This year's Women in
Horticulture luncheon program also
included a Sponsor-A-Peer opportunity
to sponsor attendance. The luncheon,
which takes place on from 12-1:30 p.m.
on Monday, July 18 at Cultivate'22,
is a ticketed event available to all
Cultivate'22 registered attendees.
" This will mark the second year for
a Women in Horticulture luncheon
program at Cultivate, " said Mary Beth
Cowardin, vice president marketing and
strategic engagement at AmericanHort.
" We're pleased with the strong
interest this initiative has received
and the opportunity to bring women
in the green industry a resource for
networking, support, and inspiration. "
The launch of the Sponsor-A-Peer
program allowed people to sponsor the
attendance of others who may not be
able to attend without financial support.
" The Women in Horticulture
program at Cultivate'21 was a
wonderful program last year, " said
Bridge Behe, horticulture marketing
professor at Michigan State University,
AmericanHort garden retail community
connector member, and a 2021 Women
in Horticulture interview guest. " I
would love to see some young women
who do not have the resources to
have an opportunity to attend this
luncheon, expand their network and
hear an inspiring speaker. I am excited
to sponsor the attendance of a young
woman to attend this event. "
Motivational speaker Jean Steel will
deliver a keynote address on " how
to deal effectively with and embrace
change, find gratitude in our everyday
trials, manage stress and control how
we react when life throws you a curve, "
according to a press release. " Jean will
talk about self-responsibility, how to
look on the bright side while also living
a life full of passion and gratitude. You
will walk away feeling inspired and
motivated to use what you learn to
make improvements, regain your zest
for life and yes ... be happy! "
" The Sponsor-A-Peer program is a
wonderful way to support one another
and celebrate National Women's
History month, " said Natalie Carmolli,
public relations specialist for Proven
40 | LAWN & GARDEN RETAILER | APRIL 2022
Winners ColorChoice shrubs at Spring
Meadow Nursery. " Every day, our
industry benefits from the myriad
skills that women bring to the table.
Sponsoring Women in Horticulture
at Cultivate is a natural fit for us
as we recognize and celebrate the
many talented women who work at
Spring Meadow, as well as our female
customers, vendors, and industry
professionals. "
Find more details on Cultivate
registration, the Women in Horticulture
program, tours and workshops,
all-access education, and trade
show exhibiting by visiting www.
americanhort.org/cultivate.
http://www.americanhort.org/cultivate
April 2022

Table of Contents for the Digital Edition of April 2022
