August 2024 - 39

TECHNOLOGY
Change
worked at the retailer for a summer and his
mother was a minority owner. In 2019, they
decided to purchase the business.
Identifying a Need
Venable's background is in IT, specifically
warehouse management software. After
assuming the role of president at Forest Lake
Greenhouses, he quickly realized that it was
reliant on outdated programs that didn't
enhance the customer experience.
" It became very apparent to me that old-school
cash registers and fax machines were not the way
for the business to continue into the future, " he said.
" We were very dependent on three or four cashiers
memorizing lots of prices, and we really had no way
of checking the accuracy of things being rung up. "
Additionally, there was no P.O.S. solution to
keep track of customer data. Venable ultimately
decided to partner with Epicor and adopt the
Propello product, a cloud-based management
system designed for independent retailers.
Propello aims to combine power and simplicity
in one, said Dan Roessler, senior principal
product marketing manager of retail at Epicor.
" It's very much designed with the retail
community in mind, " Roessler explained. " There
was a lot of input that they had into the product
as we worked on it. It's designed with and for
retailers, and it's really meant to simplify the
daily operations of retail. "
The P.O.S. technology aims to give back
time to retailers as well as tailor the overall
experience to each customer. The system can
operate offline so business can proceed even
if the internet is down. It offers inventory
management capabilities, keeps a record of
customers and products sold, and speeds up
the checkout process.
" When a clerk is checking out a particular
customer, right there at the P.O.S., they have
Employing a new P.O.S. solution enabled Forest
Lake Greenhouses' seasoned employees to engage
directly with customers on the floor rather than
remaining behind the registers.
LGRMAG.COM | 39

http://www.LGRMAG.COM

August 2024

Table of Contents for the Digital Edition of August 2024

Editor's Letter
Contents
AmericanHort
Headlines/Calendar
The Garden Center Show Attendee Guide
GCS: Schedule at a Glance
GCS: Educational Sessions Schedule
GCS: Meet Our Speakers
GCS: Show Floor Map
GCS: 2024 Exhibitor Listings
Innovator of the Year: Innovating the Future
Technology: Embracing Change
Showcase: Garden Accents & Décor
Management: Turning a Lifelong Education Into a Business
Showcase: Miniature/Indoor Gardening
Event Central: Goat Yoga
Showcase: Garden Pharmacy
Marketing: Mastering Live Selling
Holiday: A Winter Wonderland
Pohmer On ... : Who Packed Your Parachute?
Marketplace
Ad Index
5 Minutes with ...: Melinda Koetsiers
August 2024 - 1
August 2024 - 2
August 2024 - 3
August 2024 - Editor's Letter
August 2024 - 5
August 2024 - Contents
August 2024 - 7
August 2024 - AmericanHort
August 2024 - 9
August 2024 - Headlines/Calendar
August 2024 - 11
August 2024 - 12
August 2024 - The Garden Center Show Attendee Guide
August 2024 - GCS: Schedule at a Glance
August 2024 - 15
August 2024 - GCS: Educational Sessions Schedule
August 2024 - 17
August 2024 - 18
August 2024 - 19
August 2024 - GCS: Meet Our Speakers
August 2024 - 21
August 2024 - GCS: Show Floor Map
August 2024 - 23
August 2024 - GCS: 2024 Exhibitor Listings
August 2024 - 25
August 2024 - 26
August 2024 - 27
August 2024 - Innovator of the Year: Innovating the Future
August 2024 - 29
August 2024 - 30
August 2024 - 31
August 2024 - 32
August 2024 - 33
August 2024 - 34
August 2024 - A1
August 2024 - A2
August 2024 - A3
August 2024 - A4
August 2024 - 35
August 2024 - 36
August 2024 - 37
August 2024 - Technology: Embracing Change
August 2024 - 39
August 2024 - 40
August 2024 - 41
August 2024 - Showcase: Garden Accents & Décor
August 2024 - 43
August 2024 - Management: Turning a Lifelong Education Into a Business
August 2024 - 45
August 2024 - Showcase: Miniature/Indoor Gardening
August 2024 - Event Central: Goat Yoga
August 2024 - Showcase: Garden Pharmacy
August 2024 - 49
August 2024 - Marketing: Mastering Live Selling
August 2024 - 51
August 2024 - Holiday: A Winter Wonderland
August 2024 - 53
August 2024 - 54
August 2024 - 55
August 2024 - Pohmer On ... : Who Packed Your Parachute?
August 2024 - 57
August 2024 - 58
August 2024 - 59
August 2024 - Marketplace
August 2024 - 61
August 2024 - 62
August 2024 - 63
August 2024 - 64
August 2024 - Ad Index
August 2024 - 5 Minutes with ...: Melinda Koetsiers
August 2024 - 67
August 2024 - 68
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