January 2025 - 4

EDITOR'S LETTER
Happy New Year!
Happy 2025! This year
is extra special for Lawn
& Garden Retailer, as we
are celebrating 25 years
of bringing you the best
knowledge and insights to
make your garden center a
success. We're dedicated to
providing our readers with the
information and inspiration
they need to keep their retail
operations a success.
And we couldn't do it
without you! I'd love to
hear what you'd like to
read more of within these
pages. Please drop me
a line at tmcpherson@
greatamericanpublish.com
to let me know.
Also In This Issue
I'm excited to announce
we've recently opened
submissions for the 2025
Lawn & Garden Retailer
Innovator Awards. These
awards recognize garden
retailers that elevate the
customer experience
in progressive ways. We're looking for IGCs that
are making a difference in one or more categories,
including: community involvement, merchandising,
social responsibility, technology, marketing, events
and more.
Nominations can come from garden centers
themselves or other industry professionals,
including suppliers and consultants. Winners will
be announced in the August issue and awards will
be presented at a special ceremony at the Garden
Center Show, taking place Aug. 12-13 in Rosemont,
Illinois. Find all the details at lgrmag.com/
innovators.
Cheers to a successful 2025!
The opinions and views expressed by authors, contributors and advertisers in Lawn &
Garden Retailer do not necessarily reflect those of the editors and publisher. Appearance
in Lawn & Garden Retailer does not constitute endorsement by Great American Media
Services or Lawn & Garden Retailer of the advertiser, its products, or services. Great
American Media Services and Lawn & Garden Retailer accept no responsibility of liability
for the validity or accuracy of information supplied by contributors, vendors, advertisers,
or advertising agencies. Great American Media Services and Lawn & Garden Retailer do
not make any claims or guarantees as to the accuracy or validity of information supplied
by contributors, vendors, advertisers or advertising agencies.
SUBSCRIPTION INFORMATION
L&GR (Lawn & Garden Retailer) magazine (ISSN 1540-9023) is published ten times a
year in January, February, March, April, May, June, July, August, September/October and
November/December by Great American Media Services, 75 Applewood Dr., Suite A, Sparta,
MI 49345, Telephone: 616.887.9008.
Subscription rates in the U.S. are $30 per year (Canada and Mexico are $50 and all other
countries are $60 payable in U.S. currency). Periodical postage paid at Sparta, MI and at
additional mailing offices. Reproduction of contents is forbidden. Copyright 2025.
POSTMASTER: Send address changes to Great American Publishing, PO Box 318,
Lincolnshire IL 60069
@LGRmag
Teresa McPherson, MANAGING EDITOR
616-520-2163 | tmcpherson@greatamericanpublish.com
@lgrmag
Winner of 2010, 2012, 2014, 2017 and 2018 EDDIE awards for Best Full Issue
EDITORIAL
MANAGING EDITOR
CONTRIBUTING EDITOR
EDITORIAL DIRECTOR
ADVERTISING SALES
ADVERTISING SALES EXECUTIVE
PRODUCTION
SENIOR CLIENT SUCCESS
REPRESENTATIVE
GRAPHIC DESIGNER
ASSOCIATE CREATIVE DIRECTOR
CREATIVE DIRECTOR
CIRCULATION
AUDIENCE DEVELOPMENT
CORPORATE
CFO
COO & CMO
PUBLISHER & CEO
JD Boone
Becky Stovall, 616-520-2138
bstovall@greatamericanpublish.com
Deb Carnes, 616-520-2169
dcarnes@greatamericanpublish.com
Kim Baker, 616-520- 2135
kbaker@greatamericanpublish.com
Matt McCallum, 616-520-2133
mmccallum@greatamericanpublish.com
EDITORIAL ADVISORY BOARD
Dothan Nurseries
Jessie Jacobson
Jennifer Moss
Tiger Palafox
Stan Pohmer
Danny Summers
Kate Terrell
Tonkadale Greenhouse
Moss Greenhouses
Mission Hills Nursery
Pohmer Consulting Group
The Garden Center Group
Wallace's Garden Center
Jolan Godfrey, 616-520-2148
jgodfrey@greatamericanpublish.com
Alexa Armstrong, 616-520-2174
aarmstrong@greatamericanpublish.com
Amanda Mackey, 616-520-2157
amackey@greatamericanpublish.com
Allison McKenzie, 616-520-2142
amckenzie@greatamericanpublish.com
Tiffany O'Kelley, 616-520-2155
tokelley@greatamericanpublish.com
Teresa McPherson, 616-520-2163
tmcpherson@greatamericanpublish.com
Ellen Wagner, 616-520-2161
ewagner@greatamericanpublish.com
Carly McFadden, 616-520-2164
cmcfadden@greatamericanpublish.com
4 | LAWN & GARDEN RETAILER | JANUARY 2025

http://www.lgrmag.com/

January 2025

Table of Contents for the Digital Edition of January 2025