January 2025 - 74

5 MINUTES WITH ...
5
MINUTESWITH
By Teresa McPherson
Mark Ruibal is owner of Ruibal's Plants
of Texas, with four locations around the
Dallas Metroplex.
What's the most rewarding part about
your job?
The most rewarding part of my job is probably the
people we meet and the excitement many have when
visiting the nursery. Very few people are in a bad mood
wandering around the nursery. New customers are fun
because, many times, they're taking a leap into plants
and assuring and helping them is exciting. Similarly, I
enjoy the relationships with people I've known for years;
it becomes more than just the plants, even though that's
our context. We see kids and grandkids coming back.
There are nice connections with all sorts of people.
What is your biggest goal for 2025?
We're working on transitioning from my parents'
leadership of the company to my generation.
As a family business, what measures do you take to
separate the family part from the business part?
Having separate and defined roles helps us to be
accountable to each other in the business and encourages
us to work toward a common goal. If we're honestly
74 | LAWN & GARDEN RETAILER | JANUARY 2025
doing that, it's not so hard to have dinner together. We
also realize that any disagreements at work are just
work; there doesn't have to be carryover into family life.
Sometimes it's harder than others, but the main premise
is the same.
What has surprised you about running
the business?
Since I've been in it since I was a teenager, I didn't
have preconceived notions that led to a surprise. I think
it's interesting that, no matter how much you think you
know, there's always more to learn. Preparation is key
to dealing with the unexpected turns that confront you.
Weather is always an issue. Trucks will always break down
in the busy season - and lucky for us there are always
flowers to smell when the days are tough.
Favorite plant to grow?
I'm a big fan of Hardy Hibiscus. The huge blooms are
always good to see as the summer starts. I'm also a huge
fan of salvia 'Black & Blue.' The color is unique, and the
fact that it attracts hummingbirds is a plus.
Mark
Ruibal

January 2025

Table of Contents for the Digital Edition of January 2025

Editor's Letter
Contents
AmericanHort
Headlines
Calendar
Innovative Ideas: Seasonal Hiring Solutions
Green Goods: New Varieties for 2025
Consumer Trends: 5 Gardening Trends for 2025
Green Goods: Decades of Colorful Success
Showcase: Garden Accents & Décor
Green Goods: A Rosy Outlook for Foliage
Marketing: Tool Time
Showcase: Apparel & Accessories
Garden Gifts: New to Market
Garden Gifts: Gift Market Lookbook
Showcase: Pots & Planters
Holiday: Eco-conscious Holidays
Marketplace
Ad Index
5 Minutes with ... : Mark Ruibal
January 2025 - 1
January 2025 - 2
January 2025 - 3
January 2025 - Editor's Letter
January 2025 - 5
January 2025 - Contents
January 2025 - 7
January 2025 - AmericanHort
January 2025 - 9
January 2025 - Headlines
January 2025 - 11
January 2025 - Calendar
January 2025 - 13
January 2025 - Innovative Ideas: Seasonal Hiring Solutions
January 2025 - 15
January 2025 - Green Goods: New Varieties for 2025
January 2025 - 17
January 2025 - 18
January 2025 - 19
January 2025 - 20
January 2025 - 21
January 2025 - 22
January 2025 - 23
January 2025 - 24
January 2025 - 25
January 2025 - Consumer Trends: 5 Gardening Trends for 2025
January 2025 - 27
January 2025 - 28
January 2025 - 29
January 2025 - 30
January 2025 - 31
January 2025 - Green Goods: Decades of Colorful Success
January 2025 - 33
January 2025 - Showcase: Garden Accents & Décor
January 2025 - 35
January 2025 - Green Goods: A Rosy Outlook for Foliage
January 2025 - 37
January 2025 - 38
January 2025 - 39
January 2025 - Marketing: Tool Time
January 2025 - 41
January 2025 - 42
January 2025 - 43
January 2025 - 44
January 2025 - Showcase: Apparel & Accessories
January 2025 - 46
January 2025 - 47
January 2025 - Garden Gifts: New to Market
January 2025 - 49
January 2025 - Garden Gifts: Gift Market Lookbook
January 2025 - 51
January 2025 - Showcase: Pots & Planters
January 2025 - 53
January 2025 - Holiday: Eco-conscious Holidays
January 2025 - 55
January 2025 - Marketplace
January 2025 - 57
January 2025 - 58
January 2025 - 59
January 2025 - 60
January 2025 - 61
January 2025 - 62
January 2025 - 63
January 2025 - 64
January 2025 - 65
January 2025 - 66
January 2025 - 67
January 2025 - 68
January 2025 - 69
January 2025 - 70
January 2025 - 71
January 2025 - Ad Index
January 2025 - 73
January 2025 - 5 Minutes with ... : Mark Ruibal
January 2025 - 75
January 2025 - 76
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https://www.nxtbook.com/greatamericanmediaservices/LGR/thrive-guide-2023
https://www.nxtbook.com/greatamericanmediaservices/LGR/march-2023
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https://www.nxtbook.com/greatamericanmediaservices/LGR/march-2022
https://www.nxtbook.com/greatamericanmediaservices/LGR/february-2022
https://www.nxtbook.com/greatamericanmediaservices/LGR/january-2022
https://www.nxtbook.com/greatamericanmediaservices/LGR/thriveguide-2022
https://www.nxtbook.com/greatamericanmediaservices/LGR/november-december-2021
https://www.nxtbook.com/greatamericanmediaservices/LGR/september-october-2021
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https://www.nxtbook.com/greatamericanmediaservices/LGR/july-2021
https://www.nxtbook.com/greatamericanmediaservices/LGR/june-2021
https://www.nxtbook.com/greatamericanmediaservices/LGR/may-2021
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https://www.nxtbook.com/greatamericanmediaservices/LGR/march-2021
https://www.nxtbook.com/greatamericanmediaservices/LGR/february-2021
https://www.nxtbook.com/greatamericanmediaservices/LGR/january-2021
https://www.nxtbook.com/greatamericanmediaservices/LGR/thriveguide-2021
https://www.nxtbook.com/greatamericanmediaservices/LGR/november-december-2020
https://www.nxtbook.com/greatamericanmediaservices/LGR/september-october-2020
https://www.nxtbook.com/greatamericanmediaservices/LGR/august-2020
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https://www.nxtbook.com/greatamericanmediaservices/LGR/november-december-2019
https://www.nxtbook.com/greatamericanmediaservices/LGR/september-october-2019
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https://www.nxtbook.com/greatamericanmediaservices/LGR/july-2019
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