ECO-FRIENDLY Creating a BUZZ About Pollinators The importance of pollinators continues to rise, and there are a number of free resources available for garden centers to help educate your customers. By Teresa McPherson J une is National Pollinator Month, meaning it is the perfect time to hone in on your year-round messaging, how the products you sell help bees and other pollinators. Here are some resources available to help educate garden center customers of all ages on the importance of pollinators and plants that attract beneficial insects. Teaching Kids About Pollinators " As National Pollinator Month, June is the perfect time for kids to learn about pollinators and the key role they play in ecosystem and garden health, " says Em Shipman, executive director of KidsGardening.org. " KidsGardening is excited to celebrate National 38 | LAWN & GARDEN RETAILER | JUNE 2023 The National Initiative for Consumer Horticulture (NICH) offers engaging social media posts garden centers can share to inspire their followers to plant gardens with pollinators in mind.http://www.KidsGardening.org