November/December 2023 - 28

OUTDOOR LIVING
The Carrara Marble Porcelain Fire Table from Ocean Rock USA won a Design Excellence Award from
the International Casual Furnishings Association for its overall design, marketability, innovation,
color, construction and imaginative use of materials. Photos courtesy of Jackie Hirschhaut.
CRAFTING AN OUTDOOR
Americans want more stylish
outdoor living spaces with
both big-ticket pieces and
economical accents.
By Abby McGarry
OASIS
T
28 |
he past three years have seen
a huge demand for garden and
outdoor living products, and this
trend to continue upgrading outside
is not slowing down. Americans are
averaging nine hours per week at home
outdoors this year versus seven hours
per week last year, and they want their
yards to be a retreat.
This is according to research
conducted by the International
Casual Furnishings Association (ICFA)
and the American Home Furnishing
Alliance, in which 80% of people also
said their outdoor living space is more
valuable to them than ever before.
Naturally, plants play an important
role in these retreats, but the research
found top priorities also included:
lighting (36%); shade (27%); fire
pit or feature (26%); throw pillows,
cushions and rugs (26%); seating
(21%); water features (19%); and
outdoor kitchen or bar (17%).
All these categories were on display
in July when Casual Market Atlanta
debuted at AmericasMart with more
than 150 permanent showrooms and
temporary exhibitors, seminars, tours
and celebrations.
Walking the show floor and
catching up with Jackie Hirschhaut,
28 | LAWN & GARDEN RETAILER | NOVEMBER/DECEMBER 2023
executive director of ICFA, was the
perfect recipe for finding out what's
trending in outdoor living.
All About Functionality
" An evolving thing coming out
of the pandemic is: How can we
maximize the use of the furnishings
we have for the outside like we do on
the inside? " Hirschhaut said.
One way to do that is with
slipcovers. " You can have a basic chair
with cushions that has a slipcover you
can throw on it to change the look or
just give it a dressier feel, " she said.
Synthetic wood patio furniture also

November/December 2023

Table of Contents for the Digital Edition of November/December 2023

Editor's Letter
Table of Contents
AmericanHort/Headlines
Headlines/Calendar
Editors' Picks
Green Goods: Trending in '24
Green Goods: Winners' Circle
From the Road: Cincinnati Sights
Outdoor Living: Crafting an Outdoor Oasis
AmericasMart Product Reviews
From the Road: Finding Inspiration in Milwaukee
Pohmer On...
Marketplace
Ad Index
Resources
5 Minutes With ...: Ashley Molion
November/December 2023 - 1
November/December 2023 - 2
November/December 2023 - 3
November/December 2023 - Editor's Letter
November/December 2023 - 5
November/December 2023 - Table of Contents
November/December 2023 - 7
November/December 2023 - AmericanHort/Headlines
November/December 2023 - 9
November/December 2023 - Headlines/Calendar
November/December 2023 - 11
November/December 2023 - Editors' Picks
November/December 2023 - 13
November/December 2023 - Green Goods: Trending in '24
November/December 2023 - 15
November/December 2023 - 16
November/December 2023 - 17
November/December 2023 - Green Goods: Winners' Circle
November/December 2023 - 19
November/December 2023 - 20
November/December 2023 - 21
November/December 2023 - From the Road: Cincinnati Sights
November/December 2023 - 23
November/December 2023 - 24
November/December 2023 - 25
November/December 2023 - 26
November/December 2023 - 27
November/December 2023 - Outdoor Living: Crafting an Outdoor Oasis
November/December 2023 - 29
November/December 2023 - AmericasMart Product Reviews
November/December 2023 - 31
November/December 2023 - From the Road: Finding Inspiration in Milwaukee
November/December 2023 - 33
November/December 2023 - 34
November/December 2023 - 35
November/December 2023 - 36
November/December 2023 - 37
November/December 2023 - Pohmer On...
November/December 2023 - 39
November/December 2023 - 40
November/December 2023 - 41
November/December 2023 - Marketplace
November/December 2023 - 43
November/December 2023 - 44
November/December 2023 - 45
November/December 2023 - 46
November/December 2023 - 47
November/December 2023 - Ad Index
November/December 2023 - Resources
November/December 2023 - 5 Minutes With ...: Ashley Molion
November/December 2023 - 51
November/December 2023 - 52
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https://www.nxtbook.com/greatamericanmediaservices/LGR/january-2021
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