November/December 2024 - 18

FROM THE ROAD
Story and photos by Teresa McPherson
Retail Inspiration Blooms in
CHICAGO
The Lawn & Garden Retailer Bus Tour at
The Garden Center Show explored four
leading garden centers in the Chicago
area - here are some highlights.
O
ne balmy August morning, attendees
of the Lawn & Garden Retailer Bus Tour
boarded three buses to visit four distinct
garden centers in the Chicago area. Here's a
look at some of the sights that caught our eye.
1
One of the many Learning
Gardens on-site, which are
converted perennial beds from
the days the business operated
as Emma's Perennials.
2
THE GROWING PLACE
1) A mushroom-themed display in the gift shop
combines garden art and gift merchandise.
2) A simple but impactful pine cone installation
hanging from the ceiling of the greenhouse
caught the eye of many tour attendees. 3) A
map near the entrance provides navigation and
informs customers of sales and upcoming events.
Family-owned and -operated for more than 80 years, The Growing
Place in Naperville, Illinois, started operating as Emma's Perennials
in 1936. Now run by the third generation - brother and sister duo
Becca and Michael Massat - it has more than 4 acres of annuals,
perennials, natives, trees, shrubs, edibles and houseplants. A
converted barn houses the charming gift shop, where customers
can find garden gifts and décor, including local artists' work.
18 | LAWN & GARDEN RETAILER | NOVEMBER/DECEMBER 2024

November/December 2024

Table of Contents for the Digital Edition of November/December 2024

Editor's Letter
Table of Contents
AmericanHort
Headlines/Calendar
Green Goods: 'Painting with Flowers'
Showcase: Outdoor Living
From the Road: Retail Inspiration Blooms in Chicago
Showcase: Pets
From the Road: Dallas Delights
Green Goods: Winners' Circle
Management: Staffing the Surge: Managing Increased Retail traffic
Showcase: Pots and Planters
Pohmer On ... : A Goal Without a Plan is Just a Wish
Marketplace
Ad Index
5 Minutes with: Heather Rollins
November/December 2024 - 1
November/December 2024 - 2
November/December 2024 - 3
November/December 2024 - Editor's Letter
November/December 2024 - 5
November/December 2024 - Table of Contents
November/December 2024 - 7
November/December 2024 - AmericanHort
November/December 2024 - Headlines/Calendar
November/December 2024 - 10
November/December 2024 - 11
November/December 2024 - Green Goods: 'Painting with Flowers'
November/December 2024 - 13
November/December 2024 - 14
November/December 2024 - 15
November/December 2024 - Showcase: Outdoor Living
November/December 2024 - 17
November/December 2024 - From the Road: Retail Inspiration Blooms in Chicago
November/December 2024 - 19
November/December 2024 - 20
November/December 2024 - 21
November/December 2024 - Showcase: Pets
November/December 2024 - 23
November/December 2024 - From the Road: Dallas Delights
November/December 2024 - 25
November/December 2024 - 26
November/December 2024 - 27
November/December 2024 - 28
November/December 2024 - 29
November/December 2024 - Green Goods: Winners' Circle
November/December 2024 - 31
November/December 2024 - 32
November/December 2024 - 33
November/December 2024 - Management: Staffing the Surge: Managing Increased Retail traffic
November/December 2024 - Showcase: Pots and Planters
November/December 2024 - Pohmer On ... : A Goal Without a Plan is Just a Wish
November/December 2024 - 37
November/December 2024 - 38
November/December 2024 - 39
November/December 2024 - Marketplace
November/December 2024 - 41
November/December 2024 - 42
November/December 2024 - 43
November/December 2024 - 44
November/December 2024 - 45
November/December 2024 - 46
November/December 2024 - 47
November/December 2024 - Ad Index
November/December 2024 - 49
November/December 2024 - 5 Minutes with: Heather Rollins
November/December 2024 - 51
November/December 2024 - 52
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