MARKETING PROGRAM HIGHLIGHT S Domestic and international marketing programs are promoting the nutritional performance benefits of potatoes. Hundreds of thousands of runners will learn the power of the potato as a performance fuel OFFICIAL PERFORMANCE VEGETABLE A growing community of athletes sharing their love of potatoes Retail promotion School menus @PotatoesFuelPerformance Influencer marketing Product innovation WHY BUY U.S.? WHERE POTATOES ARE SOLD* PROFITABILITY MORE SERVINGS = MORE REVENUE IDEAL SOIL AND CLIMATE SUPERIOR QUALITY HIGH-QUALITY FRIES YEAR-ROUND CONSISTENT SUPPLY CHAIN MORE PRODUCTS = MORE POSSIBILITIES PRODUCT VERSATILITY © 2020 Potatoes USA. All rights reserved. RETAIL 59% FOODSERVICE 41% *2018 U.S. Potato Sales & Utilization.