Summer 2020 - 37

RETAILER PROFILE
" Typically the design process takes about two weeks if everything runs
smoothly; printing requires another one to two weeks. We take pride in
inspecting everything with an eagle eye, to be sure there are no printing
issues, and that every envelope is addressed correctly. "
TEEN TRENDS
Both enjoy creating designs that reflect the distinctive personality of every
21st-century celebrant. " Our offerings are modern and unique, " underlined
Amaya. " The days of using one script font for an invitation with no graphics
is long gone. Today's teen wants an invitation that speaks to them, makes
them smile, or reminds them of something they love. That's why we started
our pattern on the back of each invitation. We have over 75 patterns we can
recolor to match their invitations. It's so fun to see the teens ponder and
explore the different patterns. We love that part! "
While there are endless variables to each ceremony and party, Amaya and
Rabinowitz have noticed several overriding design trends clients tend to be
drawn to. " Girls have been gravitating towards watercolor backgrounds, as
well as floral themes, mandalas and hamsas. Pastel colors and ombres have
been very popular, " Rabinowitz detailed., " Our most popular designs for
boys have distressed or grungy backgrounds as well as simple, yet modern
and bold typography. Our logos for both boys and girls really run the gamut,
which we love. We have designed everything from a medieval themed logo
to one with an avocado theme - one of our personal favorites! "
Their business model allows them to respond quickly to emerging themes,
added Amaya. " As trends change quickly so do our designs. We try to add
Another view of Jubiliana's Show Booth.
new collections to our core designs once or twice a year. We also research
upcoming trends a lot. Because we thrive on creating custom designs, once
we get some inspiration or input from our clients, we roll with it! Often it's
our custom creations that become the next hot designs. "
Circle 418
STATIONERYTRENDS.COM
37
http://www.STATIONERYTRENDS.COM
Summer 2020

Table of Contents for the Digital Edition of Summer 2020
