December 2020 - 14

SAUERKRAUT SEGUE
Oh Snap! parlays grab-n-go, brine-less
pickle appeal into new production facility
Oh Snap! Pickles' new all-refrigerated production facility in Appleton, Wisconsin. Photo: Oh Snap!
By Zeke Jennings
VGN Correspondent
Longtime sauerkraut producer GLK
Foods got into the grab-n-go pickling
market in 2015 when it launched Oh
Snap!, a line that includes single-serve,
brine-less pickled cucumbers, carrots,
snap peas, green beans and jalapeños.
The line has grown to the point
where the Appleton, Wisconsin-based
producer needed to open a new facility,
which it did earlier this year in the way
of a 67,000-square foot, all-refrigerated
building in Little Chute to go with its
existing buildings and distribution
centers in Appleton, Bear Creek and
Seymour.
Previously, Oh Snap! products were
processed and packed at the Bear Creek
facility, which was designed to produce
sauerkraut, not pickled vegetables.
" When we had the idea for this
product line, we were kind of
shoehorning equipment in. We started
very small; there was no flow to the
layout, " said Ryan M. Downs, company
president. " As the line grew, we just flat
out ran out of space. "
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14 | VegetableGrowersNews.com
Whereas the facility in Bear Creek has
limited cooler space, the new Oh Snap!
building is totally refrigerated. Increased
chilled space will allow the company to
source more Wisconsin-grown vegetables.
" The Wisconsin (cucumber) season is
about a six-week season, " Downs said.
" The idea is to bring in as much as we
can because we can now store it while
it's brining. It's a lot cheaper to buy the
stuff grown in your backyard rather than
getting it from Mexico. "
The move also gave GLK the chance to
address its makeshift pickling production
line. Production now moves methodically
through the building, with vegetables
entering at one end of the facility and,
after processing, brining, packaging and
packing, leaving out the opposite end.
" We think we can improve the product
quality by having the entire facility
refrigerated, " Downs said. " Also, we
now have the space for more modern
packaging technology, automated case
packing and all those types of things. "
End-of-line packaging
When the Oh Snap! brand was still

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December 2020

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