November 2024 - 16

PLANT HEALTH
substrate EC up, " Spenser continued. " Your plants will
tell you what they need when they need it, again though,
many problems go back to the environment both in the
room and in the media. "
Sustainable approach
As greenhouse growing has developed across different
sectors of the produce category, more public and
private investment in research is emerging to support
hydroponics companies like BrightFarms and CropKing -
where all growing is done for research purposes.
Sustainability and crop cleanliness are crucial elements
to our production efforts, Colin Clark, horticulture and
technical services at CropKing, said.
" Hydroponics allows us to consume less water and
nutrients while maximizing our crop health and yield
compared to traditional cultivation methods, " Clark
Always be a student and keep
an open ear to ways in which you can
improve what you're doing. "
- Sean Murphy
16 | NOVEMBER 2024
said. " Hydroponics really gives us the ability to produce
consistent and reliable crops by fine tuning our nutrient
composition and delivery methods, in a much more
hands on way than you ever could with a more soil-based
system. "
Get the fundamentals right
Not all media types work for all crops, and not all are
suitable for all hydroponic systems. Make sure you get
the fundamentals right.
" To be successful at commercial scale, it all comes
down to excellence in operational execution - having
the right inputs, the right processes and the right unit
economics - to make your business successful in
the long term, " Matt Lingard, senior vice president of
agriculture and science for BrightFarms, said.
Clark suggested answering questions like: What are
you going to grow and is there a market for it? Is your
source water good for growing crops or will it require
heavy filtration? What size hydroponic operation do you
plan to start with? How much are you willing to invest and
what timeline do you have in mind for ROIs?
Keep things simple and don't buy into the hype
products, and select trusted companies that show
integrity in what they represent and have an established
history in the market, Clark recommended.
" Always be a student and keep an open ear to ways in
which you can improve what you're doing, " Clark said.

November 2024

Table of Contents for the Digital Edition of November 2024

Editor's Letter
Tomato farming success
Mesotunnels impact
Great Lakes EXPO: Unlocking farm potential
Great Lakes EXPO Schedule
Hydroponics
Seed Variety Showcase
Organic Grower
40 Under Forty Fresh Views
Veg Connections
Farm Market & Agritourism
Ag Labor Review
Classifieds
Advertiser Index
November 2024 - 1
November 2024 - 2
November 2024 - 3
November 2024 - Editor's Letter
November 2024 - 5
November 2024 - Tomato farming success
November 2024 - 7
November 2024 - 8
November 2024 - Mesotunnels impact
November 2024 - 10
November 2024 - Great Lakes EXPO: Unlocking farm potential
November 2024 - Great Lakes EXPO Schedule
November 2024 - 13
November 2024 - Hydroponics
November 2024 - 15
November 2024 - 16
November 2024 - 17
November 2024 - 18
November 2024 - Seed Variety Showcase
November 2024 - 20
November 2024 - 21
November 2024 - 22
November 2024 - 23
November 2024 - 24
November 2024 - 25
November 2024 - 26
November 2024 - 27
November 2024 - 28
November 2024 - 29
November 2024 - 30
November 2024 - 31
November 2024 - 32
November 2024 - 33
November 2024 - 34
November 2024 - Organic Grower
November 2024 - 36
November 2024 - 37
November 2024 - 38
November 2024 - 39
November 2024 - 40 Under Forty Fresh Views
November 2024 - 41
November 2024 - Veg Connections
November 2024 - 43
November 2024 - Farm Market & Agritourism
November 2024 - 45
November 2024 - Ag Labor Review
November 2024 - 47
November 2024 - Classifieds
November 2024 - 49
November 2024 - Advertiser Index
November 2024 - 51
November 2024 - 52
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