Group Tour Magazine - August 2023 - 26

MID WES T
Bavarian Inn Lodge,
Frankenmuth, Michigan
EUROPEAN CHARM
Forget passports when visiting the Midwest's
lively German heritage destinations
BY KRISTINE HANSEN
T
26
AUGUST 2023
here's no need to cross the pond to Europe
to experience an authentic taste of German
culture. Not only does a trip to select
German heritage destinations in the Midwest
include brats and beer, but there's also
dancing and other lively celebrations. The
most widely recognized German-themed
event in the United States is Oktoberfest
(mid-September to early October), with its
roots in Munich dating to 1810 when King
Louis I of Bavaria married Princess Th erese
von Sachsen-Hildburghausen-and the celebration
included lots and lots of beer. It soon
turned into an annual tradition.
Several Midwest destinations honor and
celebrate German heritage year-round. New
Ulm, Minnesota, which is about 100 miles
southwest of Minneapolis, was founded in
1854 and named for Neu-Ulm in Bavaria,
Germany. There, groups will find August
Schell Brewing Co., the U.S.'s second-oldest,
family-owned brewery, founded in 1860.
PHOTO FRANKENMUTH CONVENTION AND VISITORS BUREAU

Group Tour Magazine - August 2023

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