1. Decide how much time you want to spend at the show and then at each booth. Allow extra time for browsing, distractions and waiting in lines. 2. Know what information you seek from each exhibitor. 3. Prioritize your route by using your floorplan map and list of exhibitors. 4. Take plenty of business cards or pre-completed contact cards to avoid filling out forms. 5. Wear comfortable shoes and clothing. Walking shows can be extremely tiring. 6. Take a light and comfortable bag or backpack for accumulated materials. Free promotional bags may be uncomfortable. DURING THE SHOW: AFTER THE SHOW: 1. Unless you wish to kill time and trees, don't just grab every brochure that's offered to you. Collect the information that is of interest to you. Be sure to follow up with new contacts and vendors after the show. Having a clear plan of action will make sure that the time you spent at the show was a worth-while investment. Upon arrival, consult the latest version of the trade show directory and revise your plans if necessary. Exhibitors may have dropped out or arrived unexpectedly, or seminar times may have changed. You may also wish to check your coat and bags before stepping onto the show floor to avoid dragging them around for hours. 2. Skip overly crowded booths and come at the end of day when traffic is slower. 3. Carry a pad and pen to jot down important notes. 4. Be prepared to push for answers to your questions. 5. Don't be shy about by-passing booths that do not interest you. The exhibitors won't mind. They want to devote their time to potential customers. 16 Central Keystone Living // SPRING 2018 Upon arrival at home, and before you call it a night, take a few moments to organize the information you've gathered. Sort it by priority, affixing sticky notes to jog your memory and reference any notes you may have collected at the show. Hope You Enjoy the Show!