Your business phone system will feel like it's on Cloud 9 REVISIONING TRIGGERS So you're thinking it might be a good idea to deconstruct your own value statements. But when does it make sense to do this? We asked Lisa Campbell of Scheffey. This marketing communications firm tied its values reassessment to its 25th anniversary rebrand. She recommends taking another look: 717.869.0001 | intulse.com BIG BUSINESS FEATURES | SMALL BUSINESS PRICES | LOCAL SUPPORT Lisa Campbell, Scheffey * Continuously. Your core values of who you are and what you believe don't change, but external factors can impact how you emphasize and prioritize them. So you should be measuring your values against the current landscape all the time. * When there's a major leadership change. Ensure that values remain in alignment with that new leader and the culture of the organization. * Anytime there's a change to the business model. Maybe you opened a new division or introduced a new product or service. This would be a good time to do a litmus test of that introduction versus those values. * Quarterly or semi-annually. Set aside a few times a year to reexamine your values as a leadership team or a company, depending on how much evolution occurs within that year. Lancaster, Pa. | www.StevensCollege.edu LancasterChamber.com 27http://www.intulse.com http://www.lancasterchamber.com/log.aspx?type=KWMB&rt=MEMB&url=www.scheffey.com http://www.StevensCollege.edu http://www.LancasterChamber.com