May/June 2019 Marine Fabricator - 17
The challenge was in making sure to ship over
everything required to do the patterning ahead
of the fabricators' arrival, since they needed to
make perfect patterns once they got there, says
Sturner, adding that it was a two-day flight over
and a three-day flight to return, so it's not as if
they could go back to do any fittings.
"[We had to make] sure we had each and
every detail noted while on board for the 118
patterns we created," she recalls. "Oh yes, did
I mention we only had 10 days on board?"
Custom Canvas Alaska constructed a permanent rainfly and a removable
shelter to protect a full-sized taxidermy moose. Photos: Custom Canvas Alaska.
something for nothing, walk away. They
need to realize this is a one-of-a-kind,
non-mass-produced product. We truly
don't know how much time is going to go
into creating a quality custom project."
To avoid misunderstandings and
upsets, Southern Stitch makes sure
everyone is on the same page with the
design, colors, timing, price and what
the finished product will look like, says
Wayne. This touches on what Bradford
describes as one of the biggest challenges-listening carefully to customers
so you know you're giving them what
they want.
"Each boat and owner combination is
unique. They have visions for their boats,
in shade, weather protection, comfort
and beauty. So, listen and ask questions-
lots and lots of questions. And be flexible
and creative," she advises.
"We always take a 50 percent deposit
for any work, so if we don't satisfy
the customer, we have the cost of the
materials covered," Bradford continues.
"We will make any changes we can to
satisfy them but, very rarely, there's the
odd one we can't help."
It's also important to communicate
any misgivings-both verbally and on
the quote-you may have around what
the clients wants, says Sturner, explaining
this protects you in case the request
doesn't work out. Also remember that the
client's taste doesn't have to reflect your
own sensibilities-as long as you provide
a great outcome, the customer will be
happy with the project.
"Remember your name will be
associated with any custom project, so
always give clients the highest quality
you're capable of," Sturner says. "Do what
you need to do to achieve a successful
outcome, even if money is lost on a
particular job.This is much preferred over
having an unhappy client. People talk and
you want them saying good things."
Do what you need
to do to achieve
a successful
outcome. People
talk and you
want them saying
good things.
Sandy Sturner, Marine Tech LLC
For more information, visit:
Pamela Mills-Senn is a freelance writer based
www.marinefabricatormag.com
in Long Beach, Calif.
Search "custom work"
www.marinefabricatormag.com | 17
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May/June 2019 Marine Fabricator
Table of Contents for the Digital Edition of May/June 2019 Marine Fabricator
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May/June 2019 Marine Fabricator - Cover3
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