May/June 2019 Marine Fabricator - 6

LogBook News

Don't miss
this valuable
report!
2019 STATE OF THE INDUSTRY
by Jeffrey C. Rasmussen

Editor's Note:
IFAI's comprehensive
market research
report is available
for purchase.
For more details,
visit www.ifai.com/
marketresearch.

Continued growth for the
marine industry in 2019

I

FAI's market research shows that
economic growth in 2018 increased

in the United States, but it was down in

growth in the marine fabric market,

other advanced economies such as

averaged 130.2 in 2018, which was almost

Canada, Japan, and Europe, as well

10 points higher than the 120.4 figure in

as in the emerging economy of China.

2017. This growth is expected to continue

Global growth (GDP) is projected to be

into 2019-aided by a projected 17

3.7 percent in 2019, as it was in 2017

percent decrease in oil and gas prices

and 2018. The U.S. economy is above full

compared to 2018.

employment and consumer confidence

ing prosperity, future challenges include

2019, consumers see a stronger economy

solving the aging out of the boating popu-

than do businesses; however, both believe

lation. The average age of a boat owner in

the economy has room to grow. Several

2017 was 56, compared to 49 in 1997. The

developments in 2018 helped to support

U.S. marine industry must create ways for

growth in the marine fabric market:

attracting a new generation of loyal boat-

* A sunny and warm summer, which

ers. Some ways to do this include:

* A stronger job market-average
unemployment rate of 3.9 percent in
2018 vs. 4.4 percent in 2017.
* A consumer confidence index

MFA member how-to videos at:
www.marine.ifai.com/
resources/videos

6 Marine Fabricator | May/June 2019

While the boating industry is experienc-

in the U.S. is at a 17-year high. Entering

helped to bolster boat sales.

NEW TRAINING TOOL:

The Conference Board's consumer
confidence index, a key barometer for

* Focusing on building a pipeline of future
customers such as the U.S. Hispanic
population and tech-savvy millennials.
* Making customer recruitment efforts a
top priority.

averaging 130.2 in 2018; in general, an

* Offering affordable products to market

index above 90 correlates to increased

segments who are sometimes priced

consumer spending.
* Consumer spending of 2.7 percent;

out of new boats today.
* Focusing on sustainability and cutting-

consumer spending is expected to be

edge technologies, which are important

3.0 percent in 2019.

to the customer of the future.


http://www.ifai.com/ http://www.marine.ifai.com/

May/June 2019 Marine Fabricator

Table of Contents for the Digital Edition of May/June 2019 Marine Fabricator

May/June 2019 Marine Fabricator - Cover1
May/June 2019 Marine Fabricator - Cover2
May/June 2019 Marine Fabricator - 1
May/June 2019 Marine Fabricator - 2
May/June 2019 Marine Fabricator - 3
May/June 2019 Marine Fabricator - 4
May/June 2019 Marine Fabricator - 5
May/June 2019 Marine Fabricator - 6
May/June 2019 Marine Fabricator - 7
May/June 2019 Marine Fabricator - 8
May/June 2019 Marine Fabricator - 9
May/June 2019 Marine Fabricator - 10
May/June 2019 Marine Fabricator - 11
May/June 2019 Marine Fabricator - 12
May/June 2019 Marine Fabricator - 13
May/June 2019 Marine Fabricator - 14
May/June 2019 Marine Fabricator - 15
May/June 2019 Marine Fabricator - 16
May/June 2019 Marine Fabricator - 17
May/June 2019 Marine Fabricator - 18
May/June 2019 Marine Fabricator - 19
May/June 2019 Marine Fabricator - 20
May/June 2019 Marine Fabricator - 21
May/June 2019 Marine Fabricator - 22
May/June 2019 Marine Fabricator - 23
May/June 2019 Marine Fabricator - 24
May/June 2019 Marine Fabricator - 25
May/June 2019 Marine Fabricator - 26
May/June 2019 Marine Fabricator - 27
May/June 2019 Marine Fabricator - 28
May/June 2019 Marine Fabricator - 29
May/June 2019 Marine Fabricator - 30
May/June 2019 Marine Fabricator - 31
May/June 2019 Marine Fabricator - 32
May/June 2019 Marine Fabricator - 33
May/June 2019 Marine Fabricator - 34
May/June 2019 Marine Fabricator - 35
May/June 2019 Marine Fabricator - 36
May/June 2019 Marine Fabricator - 37
May/June 2019 Marine Fabricator - 38
May/June 2019 Marine Fabricator - 39
May/June 2019 Marine Fabricator - 40
May/June 2019 Marine Fabricator - 41
May/June 2019 Marine Fabricator - 42
May/June 2019 Marine Fabricator - 43
May/June 2019 Marine Fabricator - 44
May/June 2019 Marine Fabricator - 45
May/June 2019 Marine Fabricator - 46
May/June 2019 Marine Fabricator - 47
May/June 2019 Marine Fabricator - 48
May/June 2019 Marine Fabricator - Cover3
May/June 2019 Marine Fabricator - Cover4
https://www.nxtbook.com/ata/marinefabricator/marine-fabricator-january-february-2025
https://www.nxtbook.com/ata/marinefabricator/marine-fabricator-november-december-2024
https://www.nxtbook.com/ata/marinefabricator/marine-fabricator-september-october-2024
https://www.nxtbook.com/ata/marinefabricator/marine-fabricator-july-august-2024
https://www.nxtbook.com/ata/marinefabricator/marine-fabricator-may-june-2024
https://www.nxtbook.com/ata/marinefabricator/marine-fabricator-march-april-2024
https://www.nxtbook.com/ata/marinefabricator/marine-fabricator-tips-and-trends-supplement-2024
https://www.nxtbook.com/ata/marinefabricator/marine-fabricator-january-february-2024
https://www.nxtbook.com/ata/marinefabricator/marine-fabricator-november-december-2023
https://www.nxtbook.com/ata/marinefabricator/marine-fabricator-september-october-2023
https://www.nxtbook.com/ata/marinefabricator/marine-fabricator-july-august-2023
https://www.nxtbook.com/ata/marinefabricator/marine-fabricator-may-june-2023
https://www.nxtbook.com/ata/marinefabricator/marine-fabricator-march-april-2023
https://www.nxtbook.com/ata/marinefabricator/marine-fabricator-january-february-2023
https://www.nxtbook.com/ata/marinefabricator/marine-fabricator-november-december-2022
https://www.nxtbook.com/ata/marinefabricator/marine-fabricator-september-october-2022
https://www.nxtbook.com/ifai/marinefabricator/marine-fabricator-july-august-2022
https://www.nxtbook.com/ifai/marinefabricator/marine-fabricator-may-june-2022
https://www.nxtbook.com/ifai/marinefabricator/marine-fabricator-march-april-2022
https://www.nxtbook.com/ifai/marinefabricator/marine-fabricator-january-february-2022
https://www.nxtbook.com/ifai/marinefabricator/marine-fabricator-november-december-2021
https://www.nxtbook.com/ifai/marinefabricator/marine-fabricator-september-october-2021
https://www.nxtbook.com/ifai/marinefabricator/marine-fabricator-july-august-2021
https://www.nxtbook.com/ifai/marinefabricator/marine-fabricator-may-june-2021
https://www.nxtbook.com/ifai/marinefabricator/marine-fabricator-march-april-2021
https://www.nxtbook.com/ifai/marinefabricator/0121MF
https://www.nxtbook.com/ifai/marinefabricator/1120MF
https://www.nxtbook.com/ifai/marinefabricator/0920MF
https://www.nxtbook.com/ifai/marinefabricator/0720MF
https://www.nxtbook.com/ifai/marinefabricator/0520MF
https://www.nxtbook.com/ifai/marinefabricator/0320MF
https://www.nxtbook.com/ifai/marinefabricator/0120MF
https://www.nxtbook.com/ifai/marinefabricator/1119MF
https://www.nxtbook.com/ifai/marinefabricator/0919MF
https://www.nxtbook.com/ifai/marinefabricator/0719MF
https://www.nxtbook.com/ifai/marinefabricator/0519MF
https://www.nxtbook.com/ifai/marinefabricator/0319MF
https://www.nxtbook.com/ifai/marinefabricator/0119MF
https://www.nxtbook.com/ifai/marinefabricator/1118MF
https://www.nxtbook.com/ifai/marinefabricator/0918MF
https://www.nxtbook.com/ifai/marinefabricator/0718MF
https://www.nxtbook.com/ifai/marinefabricator/0518MF
https://www.nxtbook.com/ifai/marinefabricator/0318MF
https://www.nxtbook.com/ifai/marinefabricator/0118MF
https://www.nxtbookmedia.com