Canadian Finishing & Coatings Manufacturing Magazine Jan/Feb 2023 - 24

INDUSTRIAL FINISHING: COATINGS ADDITIVE REPORT
better Distinctness of Image (DOI) and optimise gloss
development on the surface of coatings. TEGO Powder Aid D01
is also versatile in nature as it can be utilised in formulations
containing both organic pigments such as carbon black and
inorganic pigments & fillers.
As per Evonik Industries AG, its product can generate a
significant effect in small amounts and is ideal for those looking
for an individual multifunctional additive for numerous powder
coating systems. The product can also act as a synergist with a
wide range of additives. Over coating is set to be possible with the
help of the new product as it does not contain surface-active wax.
Solvay Ushers in an Era of Aesthetic Emulsion with
Launch of Reactsurf 2490 Additive
Solvay, a multinational chemical company headquartered in
Belgium, introduced a new alkylphenol ethoxylates (APE)-free1
polymerizable surfactant called Reactsurf 2490 in November
2022. It is a cutting-edge emulsifier that can accelerate the
performance of coatings and additives. It was mainly designed to
act as a primary emulsifier for styrene-acrylic, vinyl-acrylic, and
acrylic latex systems.
The new product can boost performance of emulsion to
provide superior aesthetic and functional benefits in pressure
sensitive adhesives, as well as exterior coatings. It can perform
well even at high temperatures, unlike conventional surfactants.
According to Solvay, Reactsurf 2490 can be utilised in building
and construction, paint binders, paper coatings, nonwoven and
textile binders, and sealants and adhesive applications.
Clariant Unveils ClariCoat, a 24/7 Digital Tool to Help
Formulators Choose the Right Additive
Increasing preference for sustainable formulations and stringent
government norms associated with products that emit volatile
organic compounds are encouraging key manufacturers of
paints and coatings to launch eco-friendly products. They are
also creating awareness either with the help of social media
campaigns or by developing digital tools to help consumers get a
better understanding of numerous additives.
In October 2022, Clariant AG, a multinational specialty
chemicals manufacturer based in Switzerland, for instance,
unveiled a results-focused web application named ClariCoat for
additives. It enables customised property selection that covers a
wide range of performance criteria- right from sustainability and
workability to liquid paint stability.
Once the user completes criteria selection, the product
recommendation engine offers results of suitable additives that
would meet the requirements of paint formulators. The new
digital tool would help address high demand for sustainable
coatings and paints. Surging inclination toward water-based
paint systems is another factor that would push sales of paints
and coatings additives. Hence, Clariant AG aims to provide
formulators with proper guidance through ClariCoat 24/7.
What Does the Next Decade Hold for Coating Additive
Manufacturers?
One of the most prominent trends in the coating additive
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In the US, around 90 per cent of all architectural
coatings sold are water-based, finds Fact.MR.
Increasing demand for these coatings for the
development of a vast network of infrastructure
such as electrical grids, ports, and bridges is
projected to drive sales.
industry that is anticipated to progress in the next ten years is
development of water-borne formulations. Consumers are set
to shift toward powder-based and waterborne coating additives
from solvent-borne products due to strict environmental
regulations.
Demand for fluoropolymer coating additives is further
estimated to catapult the coating additive industry. These
additives deliver excellent protection against corrosion,
chemicals, temperature, and abrasion among others. Expansion of
both residential and commercial sectors in the US, Canada,
Germany, India, China and Japan is another vital factor that
would fuel demand for coating additives as they are extensively
used to protect buildings.
In the US, for instance, around 90 per cent of all architectural
coatings sold are water-based, finds Fact.MR. Increasing
demand for these coatings for the development of a vast network
of infrastructure such as electrical grids, ports, and bridges is
projected to drive sales.
Fact.MR further states that total exports of acrylic polymer
from the US are anticipated to reach US$1,490 million by 2023,
while imports are likely to go up by US$1,178 million during the
same year. Surging use of acrylic additives in waterborne coatings
for applications in outdoor glazing, especially in construction
and architecture would accelerate sales of coating additives in
the country.
In Canada, on the other hand, investments in non-residential
construction were up by 0.2 per cent in November 2022 and
reached US$5.5 billion, whereas single-family home construction
investments fell by two per cent to nearly US$14.9 billion in the
same month.
The aforementioned factors prove that booming building
and construction activities, especially in the non-residential
and commercial sectors would augment demand for superior
coating additives for protecting the exteriors of structures.
Leading companies are predicted to soon adopt eco-friendly
manufacturing processes for keeping up with strict guidelines
provided by government bodies worldwide.
Yash Pathak is a client partner at Fact.MR, with experience in
the market research and consulting industry, and has been closely
working on chemicals and materials vertical markets.
http://www.Fact.MR http://www.Fact.MR http://www.Fact.MR http://www.Fact.MR http://www.cfcm.ca
Canadian Finishing & Coatings Manufacturing Magazine Jan/Feb 2023

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