Daily 2013 - 25 avril 2013 - (Page 2)

DAILY n°3 ESE & SPE Daily Réalisation / Publishing Infomer 13, rue du Breil - CS 46305 35063 Rennes Cedex - France Tél. (+33) 2 99 32 58 80 Diversified Business Communications 121 Free Street - PO Box 7437 Portland ME 04112 - USA Tel. (+1) 207 842 55 00 Directeur de la publication, responsable de la rédaction : Rodolphe de LOYNES Rédaction en chef : Céline ASTRUC Secrétariat de rédaction : Dominique GUILLOT Rédaction : Céline ASTRUC, Bertrand TARDIVEAU, James WRIGHT Photos : Thierry NECTOUX, Bertrand TARDIVEAU Direction artistique : Marine CAU Traduction : Françoise ANDERSON Fabrication : Myriam LEBER Publicité / Advertising Directeur de publicité : Gaëlle LUCAS (+33) 2 99 32 58 85 Chef des ventes : Yves BOLLOT (+33) 2 99 32 58 45 Marketing et développement : Directeur : Marc LE GUILLOU Promotion-Diffusion : Françoise ANDERSON Impression : Imprimerie JCBGAM Avenue Galilée, 4-6 - 1300 Wavre Belgique Diversified rebrands ESE to Seafood Expo Global for 2014 When the international seafood community gathers in Brussels for the world’s biggest seafood trade show next year, new names will appear on the banner outside the Brussels Exposition Center: Seafood Expo Global and Seafood Processing Global. Mary Larkin, group VP for event producer Diversified Business Communications in Portland, Maine, USA, says the branding initiative reflects the event’s positioning as the most important trade show for the global seafood industry. For 21 years, the event was known as the European Seafood Exposition. All of Diversified’s seafood events are part of the re-branding and marketing campaign, including last month’s International Boston Seafood Show. “The new branding initiative is more than just giving new names to our highquality seafood events,” said Larkin during a press conference on Wednesday, 24 April. “It unifies all Diversified Events serving the global seafood industry under one recognizable, strong brand authority. It truly is a global market, and it truly is a global event.” This year’s event in Brussels attracts 25,000 top buyers and sellers for three days of sourcing products and networking with industry professionals. The nearly 1,694 exhibitors represent 76 countries — from Albania to Yemen. Larkin informed the press that Diversified has no intentions of moving the event to another city. “Brussels is easily accessible by planes, trains and automobiles. It is the capital of Europe,” Larkin said. “There is a loud minority that wants the show moved, but our goal is to keep it here.” The 2014 Seafood Expo Global and Seafood Processing Global will be held from Tuesday through Thursday, 6 to 8 May. Diversified’s global seafood portfolio also includes Seafood Expo North America and Seafood Processing North America (formerly the International Boston Seafood Show and Seafood Processing America), Seafood Expo Asia (formerly the Asian Seafood Exposition), Seafood Expo Southern Europe (formerly Seafood Barcelona), SeaFood Business magazine and SeafoodSource.com. James Wright (FOCUS) JUMBO SHRIMP: These gigantic black tiger prawns (Penaeus monodon) hail from the waters of Nigeria, where they can grow to incredible size. Theo de Kievit, general manager of Primstar B.V. in Ambacht, Holland, sells the prawns worldwide, with a particular focus in Europe and China. “In Portugal, they like to grill them,” he said. Prices range from $15 per kilogram for smaller sizes to more than $30 for the biggest ones. When asked about the secret to their size, de Kievit said he believes the species escaped from farms in Gambia years ago and are now thriving in the wild. STAND 5-720 WRAP IT UP: Vietnam’s seafood producers are well represented in Brussels, and for good reason: Sales to Europe exceeded $145 million in January and February alone. Vinh Hoan Corp. is one of the country’s largest pangasius producers, and brought with it a new product to ESE: Fish’In Wrap. The marinated pangasius fillet with lemon-pepper flavoring is wrapped in a pastry leaf and filled with whipping cream, cream cheese, garlic, kohlrabi, carrot, baby corn, celery and dill. STAND 9-4040 THINKING INSIDE THE BOX: How’s this for easy? Cozy Harbor Seafood of Portland, Maine, hopes its line of value-added Maine lobster products will fill European consumers’ freezers, regardless of season. “We’re trying to make lobster more of a year-round use for the consumer,” said Tom Keegan, sales representative for the company. “If we break lobster up, instead of dealing with a whole lobster, people can still have the same eating experience without a whole lot of fuss and mess. It’s been very well accepted here so far.” STAND 6-1227 MORE THAN ONE BASKET: The European market is “massive” for Scotland’s food industry, said William Gray, senior international business executive for Scotland Development International. About 80 percent of Scotland’s food exports are distributed throughout Europe, with seafood accounting for the lion’s share. But Scotland is being careful not to put “all its eggs in one basket,” said Gray, and in that regard the country is targeting new markets at ESE, including the Far East. STAND 9-4117 Hall 7, booth 7-1953 Explore Peru’s ﬁsh & seafood products. SIPPO buyer mission for fish & seafood to Peru from 14 – 18 October 2013 sippo.ch/p1n6l5h2 2 jeudi 25 avril 2013 http://www.SeafoodSource.com http://www.sippo.ch/p1n6l5h2

Table des matières de la publication Daily 2013 - 25 avril 2013

Daily 2013 - 25 avril 2013