Auto Care Insider Volume 102 - 8

edu PRELIMINARY PROGRAM As of Sept. 12, 2016 The AAPEXedu one-hour sessions will be held at The Venetian Hotel, on The Venetian/Palazzo Congress Center Level One, the Marco Polo Rooms. The AAPEXedu sessions are free-of-charge and open to everyone. Seating is first-come, first-served. Also, check out the AVI Training Conference for service advisors, technicians, shop owners and trainers offered by Automotive Video Inc. (AVI) on Monday, Oct. 31 and Tuesday, Nov. 1 at The Venetian Hotel, Venetian/Palazzo Congress Center Level One. The AVI sessions are technical sessions. To register, visit, http://aviconference.com/. Additionally, an ASA Regional Event, for shop owners, service advisors and other shop management, will be held on Monday, Oct. 31 and Tuesday, Nov. 1 at The Venetian Hotel, Venetian/Palazzo Congress Center Level One. The ASA Regional Event sessions are business management. To register, visit http://asashop.org/ education-events/regionalevents/ Both the AVI and ASA programs have a registration fee. Continuing Education Units - CEUs The AAPEXedu sessions will be accredited by the University of the Aftermarket toward the AAP and MAAP professional designations. Monday 10.31.16 2 P.M. - 3 P.M. Strategies for Global Expansion Track: Marketing/Branding/Customer Relationships, Young Professionals 11 A.M. - 12 P.M. 3:30 P.M. - 4:30 P.M. MARCO POLO ROOM 701 MARCO POLO ROOM 701 Track: Marketing/Branding/Customer Relationships 3:30 P.M. - 4:30 P.M. Consolidation of China's Aftermarket: Opportunities and Challenges MARCO POLO ROOM 703 11 A.M. - 12 P.M. Next Generation Marketing: Successfully Positioning a Brand or Service with the Millennial Buyer MARCO POLO ROOM 703 Track: Marketing/Branding/Customer Relationships, Service Professionals Track: Industry Trends Tuesday No! Really! What is Your Competitive Edge? Track: Marketing/Branding/Customer Relationships, Service Professionals, Young Professionals The World is Your Business 11.01.16 7:30 A.M. - 8:30 A.M. Selling Value: The Key to Better Sales Negotiation Outcomes MARCO POLO ROOM 701 Track: Sales/Purchasing, Service Professionals, Young Professionals 7:30 A.M. - 8:40 A.M. Selling Parts for Imports: Have You Ever Tried Listening to Your Customers? 11 A.M. - 12 P.M. What the Aftermarket Needs to Know About Connected Vehicles MARCO POLO ROOM 706 Track: Connected Car Opportunities, Service Professionals, Young Professionals 2 P.M. - 3 P.M. The Digital Seller: How to Make the Internet Your Best Friend and Dramatically Increase Sales Success MARCO POLO ROOM 701 Track: Marketing/Branding/Customer Relationships, Service Professionals, Young Professionals MARCO POLO ROOM 703 Track: Sales/Purchasing, Service Professionals 2 P.M. - 3 P.M. 2017 Aftermarket Outlook Next Generation Engagement: Proven Strategies to Attract and Retain Millennial Talent MARCO POLO ROOM 706 MARCO POLO ROOM 703 Track: Industry Trends, Service Professionals Track: Industry Trends, Service Professionals This session is also offered Wednesday, Nov. 2 at 2 p.m. 2 P.M. - 3 P.M. 7:30 A.M. - 8:30 A.M. 9 A.M. - 10 A.M. The Power of 1% Sales Negotiating MARCO POLO ROOM 701 9 A.M. - 10 A.M. Is Vertical Integration in the Aftermarket Going to Redefine the Competitive Landscape? Track: Industry Trends, Service Professionals, Young Professionals AUTO CARE INSIDER | VOL. 102 Track: Sales/Purchasing, Service Professionals MARCO POLO ROOM 701 MARCO POLO ROOM 703 8 Understanding How Emotions Drive Purchase Decisions MARCO POLO ROOM 705 Track: Sales/Purchasing, Service Professionals The Young Professionals Track sessions are recommended by YANG (Young Auto Care Networking Group). 9 A.M. - 10 A.M. CRM is Not a 4-Letter Word (Getting ROI from CRM) MARCO POLO ROOM 706 Track: Marketing/Branding/Customer Relationships, Service Professionals, Young Professionals 3:30 P.M. - 4:30 P.M. How to Become the Wikipedia of the Industry to Build Your Brand, Business and Bottom Line MARCO POLO ROOM 701 Track: Marketing/Branding/Customer Relationships, Service Professionals, Young Professionals http://www.aapexshow.com

Table of Contents for the Digital Edition of Auto Care Insider Volume 102