Independent Banker - February 2024 - 74

CONNECTIONS COMMUNITY SPIRIT
A half century of giving
In a show of unwavering support, Countybank founded the Countybank Foundation more than 50 years
ago to fulfill its mission to improve every community it serves. By William Atkinson
Through its Countybank
Foundation, Countybank
donates roughly $150,000
a year to local organizations
and causes.
or $700 million-asset Countybank
in Greenwood, S.C., giving back
to the community is a long-standing
tradition. And while most community
banks have programs designed to
donate funds to deserving community
organizations, Countybank has been
doing so nonstop since it founded
F
Countybank Foundation in 1971.
" As a financial institution, we
receive many requests for funding,
sponsorships and community
support, " says Ken Harper, executive
vice president and chief banking
officer. " Our mission and vision
include serving our communities. We
saw a need to separate sponsorship
opportunities from financial
commitments to nonprofit and
charitable organizations that we
knew would make a significant
impact. Our process of committing,
approving and allocating funds for
this purpose makes the act much
more intentional and purposeful. "
What have been some of the keys
to success in helping the foundation
grow steadily over the decades?
According to Harper, Countybank
solicits feedback from bankers in
the markets it serves to ensure the
decisions made are most needed
74 // ICBA Independent Banker // February 2024
within each community. He notes that
what works in one community may
not translate across all markets and
that sponsorships often serve a dual
purpose of gaining programmatic
support as well as advertising
and promotion.
Providing support though the
foundation grants ensures that the
bank is in tune with what's needed for
the betterment of its communities. The
bank also looks for ways to support
organizations and causes that its bank
associates are personally involved in.
" We find that the gift has much
more meaning if we are actively and

Independent Banker - February 2024

Table of Contents for the Digital Edition of Independent Banker - February 2024

Contents
Independent Banker - February 2024 - Cover1
Independent Banker - February 2024 - Cover2
Independent Banker - February 2024 - Contents
Independent Banker - February 2024 - 2
Independent Banker - February 2024 - 3
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