Viking Magazine - December 2009 - 8
NOR D IC LITE S
DECEMBER 2009
Find more events at
www.sonsofnorway.com.
Dec. 5
Tucson, AZ
Nordic Fair
Celebrate the Nordic nations
with dance, music, baked goods
and crafts at Streams in the
Desert Lutheran Church.
Call 520-887-1114.
Dec. 5
Topsham, ME
Julefest
At the Sky-Hy Conference Center,
dance around the tree and
visit with Julenisse. Call 207828-5710
or visit www.norway.
com/calendar.asp
Dec. 6
Seattle, WA
Children's Christmas
in Scandinavia
Enjoy an afternoon of holiday
fun with crafts, music and
dancing at the Nordic Heritage
Museum. Call 206-789-5707 or
visit www.nordicmuseum.org
Dec. 13
New York, NY
Holiday Concert
Enjoy classical music
at the Scandinavian
Chamber Orchestra's
annual holiday
show at the Scandinavia
House. Call
212-847-9740 or
visit www.scandinaviahouse.org.
From left: Simen Staalnacke, Stefan Dahlkvist and
Peder Borresen, owners of fashion line Moods of Norway.
A Fashionable Study
M
oods of Norway, an innovative
fashion brand headquartered
in Stryn, Norway,
caught Harvard Business School's
attention this year-but it wasn't for
their vibrant colors or bold patterns.
Last spring, Harvard Business
School examined Moods' business
model, marketing strategies and production
process. The 20-page study
will be used in classroom discussions
around the world to give students a
deeper understanding of how various
businesses work.
" We were interested in Moods
of Norway primarily because of a
growing interest in creative economy
firms, " says Robert D. Austin,
the lead author of the study. " The
idea being that you're buying the
physical product, but you're also
buying a lifestyle. "
8 V I K I N G De cemb er 2009
Moods has been a standout
brand for several years thanks to
their Nordic-themed threads. You
can find Norwegian stories, facts or
Harvard Business
School examined
Moods of Norway's
business model, marketing
strategies and
production process.
even grandma's waffle recipe adorning
shirts or the insides of pockets.
" They call it 'Norway meets the
World,' " Austin says. " It's a way of
making clothing more of an experience
as opposed to a mere product. "
-Kristina Anderson
http://www.sonsofnorway.com
http://www.norway
http://www.nordicmuseum.org
http://www.scandinaviahouse.org
Viking Magazine - December 2009
Table of Contents for the Digital Edition of Viking Magazine - December 2009
Contents
Viking Magazine - December 2009 - Cover1
Viking Magazine - December 2009 - Cover2
Viking Magazine - December 2009 - Contents
Viking Magazine - December 2009 - 4
Viking Magazine - December 2009 - 5
Viking Magazine - December 2009 - 6
Viking Magazine - December 2009 - 7
Viking Magazine - December 2009 - 8
Viking Magazine - December 2009 - 9
Viking Magazine - December 2009 - 10
Viking Magazine - December 2009 - 11
Viking Magazine - December 2009 - 12
Viking Magazine - December 2009 - 13
Viking Magazine - December 2009 - 14
Viking Magazine - December 2009 - 15
Viking Magazine - December 2009 - 16
Viking Magazine - December 2009 - 17
Viking Magazine - December 2009 - 18
Viking Magazine - December 2009 - 19
Viking Magazine - December 2009 - 20
Viking Magazine - December 2009 - 21
Viking Magazine - December 2009 - 22
Viking Magazine - December 2009 - 23
Viking Magazine - December 2009 - 24
Viking Magazine - December 2009 - 25
Viking Magazine - December 2009 - 26
Viking Magazine - December 2009 - 27
Viking Magazine - December 2009 - 28
Viking Magazine - December 2009 - 29
Viking Magazine - December 2009 - 30
Viking Magazine - December 2009 - 31
Viking Magazine - December 2009 - 32
Viking Magazine - December 2009 - 33
Viking Magazine - December 2009 - 34
Viking Magazine - December 2009 - 35
Viking Magazine - December 2009 - 36
Viking Magazine - December 2009 - 37
Viking Magazine - December 2009 - 38
Viking Magazine - December 2009 - Cover3
Viking Magazine - December 2009 - Cover4
https://www.nxtbook.com/greenspringmedia/viking/viking-magazine-jul-aug-2024
https://www.nxtbook.com/greenspringmedia/viking/may-jun-2024
https://www.nxtbook.com/greenspringmedia/viking/viking-magazine-mar-apr-2024
https://www.nxtbook.com/greenspringmedia/viking/viking-magazine-jan-feb-2024
https://www.nxtbook.com/greenspringmedia/viking/viking-magazine-nov-dec-2023
https://www.nxtbook.com/greenspringmedia/viking/viking-magazine-sep-oct-2023
https://www.nxtbook.com/greenspringmedia/viking/viking-magazine-jul-aug-2023
https://www.nxtbook.com/greenspringmedia/viking/viking-magazine-may-jun-2023
https://www.nxtbook.com/greenspringmedia/viking/viking-magazine-mar-apr-2023
https://www.nxtbook.com/greenspringmedia/viking/viking-magazine-november-2011
https://www.nxtbook.com/greenspringmedia/viking/viking-magazine-jan-feb-2023
https://www.nxtbook.com/mspc/viking/202212
https://www.nxtbook.com/mspc/viking/202211
https://www.nxtbook.com/mspc/viking/202210
https://www.nxtbook.com/mspc/viking/202209
https://www.nxtbook.com/mspc/viking/202208
https://www.nxtbook.com/mspc/viking/202207
https://www.nxtbook.com/mspc/viking/202206
https://www.nxtbook.com/mspc/viking/202205
https://www.nxtbook.com/mspc/viking/202204
https://www.nxtbook.com/mspc/viking/202203
https://www.nxtbook.com/mspc/viking/202202
https://www.nxtbook.com/mspc/viking/202201
https://www.nxtbook.com/mspc/viking/202112
https://www.nxtbook.com/mspc/viking/202111
https://www.nxtbook.com/mspc/viking/202110
https://www.nxtbook.com/mspc/viking/202109
https://www.nxtbook.com/mspc/viking/202108
https://www.nxtbook.com/mspc/viking/202107
https://www.nxtbook.com/mspc/viking/202106
https://www.nxtbook.com/mspc/viking/202105
https://www.nxtbook.com/mspc/viking/202104
https://www.nxtbook.com/mspc/viking/202103
https://www.nxtbook.com/mspc/viking/202102
https://www.nxtbook.com/mspc/viking/202101
https://www.nxtbook.com/mspc/viking/202012
https://www.nxtbook.com/mspc/viking/202011
https://www.nxtbook.com/mspc/viking/202010
https://www.nxtbook.com/mspc/viking/202009
https://www.nxtbook.com/mspc/viking/202008
https://www.nxtbook.com/mspc/viking/202007
https://www.nxtbook.com/mspc/viking/202006
https://www.nxtbook.com/mspc/viking/202005
https://www.nxtbook.com/mspc/viking/202004
https://www.nxtbook.com/mspc/viking/202003
https://www.nxtbook.com/mspc/viking/202002
https://www.nxtbook.com/mspc/viking/202001
https://www.nxtbook.com/mspc/viking/201912
https://www.nxtbook.com/mspc/viking/201911
https://www.nxtbook.com/mspc/viking/201910
https://www.nxtbook.com/mspc/viking/201909
https://www.nxtbook.com/mspc/viking/201908
https://www.nxtbook.com/mspc/viking/201907
https://www.nxtbook.com/mspc/viking/201906
https://www.nxtbook.com/mspc/viking/201905
https://www.nxtbook.com/mspc/viking/201904
https://www.nxtbook.com/mspc/viking/201903
https://www.nxtbook.com/mspc/viking/201902
https://www.nxtbook.com/mspc/viking/201901
https://www.nxtbook.com/mspc/viking/201812
https://www.nxtbook.com/mspc/viking/201811
https://www.nxtbook.com/mspc/viking/201810
https://www.nxtbook.com/mspc/viking/201809
https://www.nxtbook.com/mspc/viking/201808
https://www.nxtbook.com/mspc/viking/201807
https://www.nxtbook.com/mspc/viking/201806
https://www.nxtbook.com/mspc/viking/201805
https://www.nxtbook.com/mspc/viking/201804
https://www.nxtbook.com/mspc/viking/201803
https://www.nxtbook.com/mspc/viking/201802
https://www.nxtbook.com/mspc/viking/201801
https://www.nxtbook.com/mspc/viking/201712
https://www.nxtbook.com/mspc/viking/201711
https://www.nxtbook.com/mspc/viking/201710
https://www.nxtbook.com/mspc/viking/201709
https://www.nxtbook.com/mspc/viking/201708
https://www.nxtbook.com/mspc/viking/201707
https://www.nxtbook.com/mspc/viking/201706
https://www.nxtbook.com/mspc/viking/201705
https://www.nxtbook.com/mspc/viking/201704
https://www.nxtbook.com/mspc/viking/201703
https://www.nxtbook.com/mspc/viking/201702
https://www.nxtbook.com/mspc/viking/201701
https://www.nxtbook.com/mspc/viking/201612
https://www.nxtbook.com/mspc/viking/201611
https://www.nxtbook.com/mspc/viking/201610
https://www.nxtbook.com/mspc/viking/201609
https://www.nxtbook.com/mspc/viking/201608
https://www.nxtbook.com/mspc/viking/201607
https://www.nxtbook.com/mspc/viking/201606
https://www.nxtbook.com/mspc/viking/201605
https://www.nxtbook.com/mspc/viking/201604
https://www.nxtbook.com/mspc/viking/201603
https://www.nxtbook.com/mspc/viking/201602
https://www.nxtbook.com/mspc/viking/201601
https://www.nxtbook.com/mspc/viking/201512
https://www.nxtbook.com/mspc/viking/201511
https://www.nxtbook.com/mspc/viking/201510
https://www.nxtbook.com/mspc/viking/201509
https://www.nxtbook.com/mspc/viking/201508
https://www.nxtbook.com/mspc/viking/201507
https://www.nxtbook.com/mspc/viking/201506
https://www.nxtbook.com/mspc/viking/201505
https://www.nxtbook.com/mspc/viking/201504
https://www.nxtbook.com/mspc/viking/201503
https://www.nxtbook.com/mspc/viking/201502
https://www.nxtbook.com/mspc/viking/201501
https://www.nxtbook.com/mspc/viking/201412
https://www.nxtbook.com/mspc/viking/201411
https://www.nxtbook.com/mspc/viking/201410
https://www.nxtbook.com/mspc/viking/201409
https://www.nxtbook.com/mspc/viking/201408
https://www.nxtbook.com/mspc/viking/201407
https://www.nxtbook.com/mspc/viking/201406
https://www.nxtbook.com/mspc/viking/201405
https://www.nxtbook.com/mspc/viking/201404
https://www.nxtbook.com/mspc/viking/201403
https://www.nxtbook.com/mspc/viking/201402
https://www.nxtbook.com/mspc/viking/201401
https://www.nxtbook.com/mspc/viking/201312
https://www.nxtbook.com/mspc/viking/201311
https://www.nxtbook.com/mspc/viking/201310
https://www.nxtbook.com/mspc/viking/201309
https://www.nxtbook.com/mspc/viking/201308
https://www.nxtbook.com/mspc/viking/201307
https://www.nxtbook.com/mspc/viking/201306
https://www.nxtbook.com/mspc/viking/201305
https://www.nxtbook.com/mspc/viking/201304
https://www.nxtbook.com/mspc/viking/201303
https://www.nxtbook.com/mspc/viking/201302
https://www.nxtbook.com/mspc/viking/201301
https://www.nxtbook.com/mspc/viking/201212
https://www.nxtbook.com/mspc/viking/201211
https://www.nxtbook.com/mspc/viking/201210
https://www.nxtbook.com/mspc/viking/201209
https://www.nxtbook.com/mspc/viking/201208
https://www.nxtbook.com/mspc/viking/201207
https://www.nxtbook.com/mspc/viking/201206
https://www.nxtbook.com/mspc/viking/201205
https://www.nxtbook.com/mspc/viking/201204
https://www.nxtbook.com/mspc/viking/201203
https://www.nxtbook.com/mspc/viking/201202
https://www.nxtbook.com/mspc/viking/201201
https://www.nxtbook.com/mspc/viking/201112
https://www.nxtbook.com/mspc/viking/201110
https://www.nxtbook.com/mspc/viking/201109
https://www.nxtbook.com/mspc/viking/201108
https://www.nxtbook.com/mspc/viking/201107
https://www.nxtbook.com/mspc/viking/201106
https://www.nxtbook.com/mspc/viking/201105
https://www.nxtbook.com/mspc/viking/201104
https://www.nxtbook.com/mspc/viking/201103
https://www.nxtbook.com/mspc/viking/201102
https://www.nxtbook.com/mspc/viking/201101
https://www.nxtbook.com/mspc/viking/201012
https://www.nxtbook.com/mspc/viking/201011
https://www.nxtbook.com/mspc/viking/201010
https://www.nxtbook.com/mspc/viking/201009
https://www.nxtbook.com/mspc/viking/201008
https://www.nxtbook.com/mspc/viking/201007
https://www.nxtbook.com/mspc/viking/201006
https://www.nxtbook.com/mspc/viking/201005
https://www.nxtbook.com/mspc/viking/201004
https://www.nxtbook.com/mspc/viking/201003
https://www.nxtbook.com/mspc/viking/201002
https://www.nxtbook.com/mspc/viking/201001
https://www.nxtbook.com/mspc/viking/200912
https://www.nxtbook.com/mspc/viking/200911
https://www.nxtbookmedia.com