Viking Magazine - November 2013 - 16

from the fact that lodges have
adapted to change over time.
Kristiansen remembers having
to whisper a password to get
into lodge meetings when she
fi rst joined: " You couldn't
even say it out loud! "
Today, in place of ritual
or drawn-out meetings,
what most members want is
" something short and meaningful, "
she says. " They want
to see good programming
and events. "
But how to defi ne " meaningful "
and how to defi ne
" good " ? Those kinds of
questions are at the heart
of strategic planning for the
future, both for Sons of Norway
and for Fraternal Life
Insurance organizations like it
across the country, says Linda
Pederson, Sons of Norway's
Fraternal Director.
" We are always looking
at 'How are we still relevant
in today's age?' " she says.
" And then 'How do we attract
younger people into the
organization?' " The answer
is to respond to the interests
of new generations without
necessarily making a big
departure from tradition.
In the 1960s and '70s,
Kelly says, the motivation for
coming to a lodge meeting
" was mainly to get together as
a group. Now, at least in my
lodge, we're looking more at
our cultural roots. We started
a dance group in the mid1980s
that's still really active.
Our district has Norwegian
language and rosemaling
classes. And our lodge is not
unique-I'm seeing a lot of
cultural activities in other
lodges. I think our members
are coming together to explore
and rejoice in their Norwegian
roots rather than just
getting together for the sake of
getting together. " To help create
those kinds of programs,
lodge offi cers can turn to Sons
of Norway's lending library
of hundreds of DVDs, videos
and CDs, and to resources like
the Idea Bank, Lodge Partnership
grants from the Sons
of Norway Foundation and
other supports for planning
and member recruitment.
Food remains a great way
to connect with members
and would-be members, even
January 2012
sonsofnorway.com
CELEBRATING NORWEGIAN HERITAGE AND CULTURE
THE
TRAVEL
ISSUE
Enchanting
Ålesund
Best of all worlds
in Telemark
30 Expert
Travel Tips
Convention 2012:
Destination Fargo
➜ Advertising in the magazine is a
fascinating window on the times,
whether it promoted a modern
stove (able to burn both wood and
coal!) or gave departure dates for
Scandinavian-American Line ships
sailing from New York. An ad in
the May 1945 issue asked " Har De
bestilt en matkasse til Deres familie
i Norge? " ( " Have you ordered a
case of food for your family in Norway? " )
and included an order blank
for shipping provisions to relatives
to supplement their rationed food.
http://www.sonsofnorway.com

Viking Magazine - November 2013

Table of Contents for the Digital Edition of Viking Magazine - November 2013

Contents
Viking Magazine - November 2013 - Cover1
Viking Magazine - November 2013 - Cover2
Viking Magazine - November 2013 - Contents
Viking Magazine - November 2013 - 4
Viking Magazine - November 2013 - 5
Viking Magazine - November 2013 - 6
Viking Magazine - November 2013 - 7
Viking Magazine - November 2013 - 8
Viking Magazine - November 2013 - 9
Viking Magazine - November 2013 - 10
Viking Magazine - November 2013 - 11
Viking Magazine - November 2013 - 12
Viking Magazine - November 2013 - 13
Viking Magazine - November 2013 - 14
Viking Magazine - November 2013 - 15
Viking Magazine - November 2013 - 16
Viking Magazine - November 2013 - 17
Viking Magazine - November 2013 - 18
Viking Magazine - November 2013 - 19
Viking Magazine - November 2013 - 20
Viking Magazine - November 2013 - 21
Viking Magazine - November 2013 - 22
Viking Magazine - November 2013 - 23
Viking Magazine - November 2013 - 24
Viking Magazine - November 2013 - 25
Viking Magazine - November 2013 - 26
Viking Magazine - November 2013 - 27
Viking Magazine - November 2013 - 28
Viking Magazine - November 2013 - 29
Viking Magazine - November 2013 - 30
Viking Magazine - November 2013 - 31
Viking Magazine - November 2013 - 32
Viking Magazine - November 2013 - 33
Viking Magazine - November 2013 - 34
Viking Magazine - November 2013 - 35
Viking Magazine - November 2013 - 36
Viking Magazine - November 2013 - 37
Viking Magazine - November 2013 - 38
Viking Magazine - November 2013 - 39
Viking Magazine - November 2013 - 40
Viking Magazine - November 2013 - 41
Viking Magazine - November 2013 - 42
Viking Magazine - November 2013 - Cover3
Viking Magazine - November 2013 - Cover4
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