Viking Magazine - February 2015 - 10

Finance
Rose Stevens, an FBC from Tacoma,
Wash., says that membership dinners
allow prospective members to learn
about the lodge, see where it's located
and get a sense of lodge activities.
" When you create that rapport, then
they are more likely to join, " she says.
Also, if your lodge hosts a membership
dinner, you will get extra bonus points
in the Lodge Recruitment Challenge (see
more on page 33).
Financial and Fraternal Collaboration
Four ways financial benefits counselors help lodges grow.
A
re you looking to increase your lodge's membership? Sons of Norway's
Financial Benefits Counselors (FBC) not only help members with their
individual financial needs, they also help lodges grow in many ways. Each
lodge in the United States is assigned an FBC, and they are available to attend lodge
events and volunteer.
" An FBC is a member of the lodge just like everybody else, " says Len Carlson,
director of agencies for Sons of Norway. " Their intent is to grow the organization by
getting new members, offering free financial checkups, and contributing to the lodge
with revenue sharing through the sales of our products. " Here are four ways FBCs
help lodges remain vibrant and attract new members.
1. HOSTING MEMBERSHIP DINNERS
Membership dinners are a fun way to recruit new
members. Both lodge leaders and FBCs work
together to make them a success. Lodge officers,
with the help of an FBC, hold a dinner (breakfast,
brunch or lunch) where members bring guests who
might be interested in joining Sons of Norway. The
FBCs give a presentation on Sons of Norway and
its financial offerings. Lodge officers discuss the
local lodge and provide information on the Sons
of Norway Foundation. A stipend of up to $400 is
available to cover costs.
2. CONNECTING WITH THE
NEXT GENERATION
Another way that FBCs help lodges
is by interacting with children and
grandchildren of members. " The best
source for growing a lodge is from
within, " Carlson says. When FBCs meet
with family members, they can talk
about both the financial and fraternal
aspects of the organization at once.
Stevens regularly attends lodge
meetings and events, where she gets
to know members who often suggest
family members with whom she can
meet. " They get to know you, and
eventually they will refer you to friends
and family without you having to ask.
It becomes a natural part of doing
business, " she says.
For more on
Membership
Dinners,
see Viking's
August 2014
issue.
10 VIKING FEBRUARY 2015
sonsofnorway.com

http://www.sonsofnorway.com

Viking Magazine - February 2015

Table of Contents for the Digital Edition of Viking Magazine - February 2015

Contents
Viking Magazine - February 2015 - Cover1
Viking Magazine - February 2015 - Cover2
Viking Magazine - February 2015 - Contents
Viking Magazine - February 2015 - 4
Viking Magazine - February 2015 - 5
Viking Magazine - February 2015 - 6
Viking Magazine - February 2015 - 7
Viking Magazine - February 2015 - 8
Viking Magazine - February 2015 - 9
Viking Magazine - February 2015 - 10
Viking Magazine - February 2015 - 11
Viking Magazine - February 2015 - 12
Viking Magazine - February 2015 - 13
Viking Magazine - February 2015 - 14
Viking Magazine - February 2015 - 15
Viking Magazine - February 2015 - 16
Viking Magazine - February 2015 - 17
Viking Magazine - February 2015 - 18
Viking Magazine - February 2015 - 19
Viking Magazine - February 2015 - 20
Viking Magazine - February 2015 - 21
Viking Magazine - February 2015 - 22
Viking Magazine - February 2015 - 23
Viking Magazine - February 2015 - 24
Viking Magazine - February 2015 - 25
Viking Magazine - February 2015 - 26
Viking Magazine - February 2015 - 27
Viking Magazine - February 2015 - 28
Viking Magazine - February 2015 - 29
Viking Magazine - February 2015 - 30
Viking Magazine - February 2015 - 31
Viking Magazine - February 2015 - 32
Viking Magazine - February 2015 - 33
Viking Magazine - February 2015 - 34
Viking Magazine - February 2015 - 35
Viking Magazine - February 2015 - 36
Viking Magazine - February 2015 - 37
Viking Magazine - February 2015 - 38
Viking Magazine - February 2015 - 39
Viking Magazine - February 2015 - 40
Viking Magazine - February 2015 - 41
Viking Magazine - February 2015 - 42
Viking Magazine - February 2015 - 43
Viking Magazine - February 2015 - 44
Viking Magazine - February 2015 - 45
Viking Magazine - February 2015 - 46
Viking Magazine - February 2015 - Cover3
Viking Magazine - February 2015 - Cover4
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