Canadian Retailer - Winter 2014 - 6
RETAIL CURRENTS
CONSUMER STUDY
Showrooming/webrooming assist increasing number of Canadian shoppers
A recent survey conducted by Accenture reveals that nearly 30 per cent of Canadian shoppers use either their
tablet or smartphone, or both, to assist them with their purchases.
The Canadian shopper
73%
Research online
before buying
in-store
Reasons for showrooming/webrooming
11% - Receiving mobile text reminders on sales
12% - Taking advantage of improved technology
30%
63%
Use their mobile
device to assist with
purchase decisions
14% - More convenient/Finding better
discounts and deals
17% - Avoiding crowded stores
Buy online after
reviewing products
in-store
30% -Comparing prices in-store
Source: Accenture 2013 survey
E-COMMERCE
MEDIA
New report highlights top ten
e-commerce websites in Canada
How do leading retailers create
value for their customers?
The top ten are as follows:
In his new book, The Retail
Value Proposition, Dr. Kyle Murray, professor at the University of
Alberta, discusses how great retailers craft unique experiences
at compelling prices, and introduces a new and effective way to
manage those experiences based
on three critical factors-environment, selection, and engagement
(ESE)-that separate successful
retailers from the rest.
To find out more about Dr.
Kyle Murray's book The Retail
Value Proposition, visit www.
kylemurray.com.
1 Amazon
2 Best Buy
3 Home Depot
4 Sears
5 Lululemon
6 Costco
7 Chapters
8 London Drugs
9 Lowes
10 Canadian Tire
Source: Chasm Digital Inc.
CORRECTION
In Canadian Retailer's Holiday 2013 issue, we reported Michael Medline's
title as President, FGL Sports. Michael is, in fact, President, Canadian Tire
Corporation. We apologize for the error.
6|
canadian retailer | winter 2014 | www.retailcouncil.org/cdnretailer
http://www.kylemurray.com
http://www.retailcouncil.org/cdnretailer
Canadian Retailer - Winter 2014
Table of Contents for the Digital Edition of Canadian Retailer - Winter 2014
Publisher’s Desk
Retail Currents
Sourcing Retail Talent for Today’s Business Needs
Hr: The Missing Piece to the Omnichannel Puzzle
Excellent Customer Service for Everybody
Different Is the Brand
Hats Off to Customer Service
Total Rewards: Beyond the Numbers
Advertiser's Index
Retail Quick Tips
Canadian Retailer - Winter 2014 - cover1
Canadian Retailer - Winter 2014 - cover2
Canadian Retailer - Winter 2014 - 3
Canadian Retailer - Winter 2014 - Publisher’s Desk
Canadian Retailer - Winter 2014 - 5
Canadian Retailer - Winter 2014 - Retail Currents
Canadian Retailer - Winter 2014 - 7
Canadian Retailer - Winter 2014 - 8
Canadian Retailer - Winter 2014 - 9
Canadian Retailer - Winter 2014 - 10
Canadian Retailer - Winter 2014 - 11
Canadian Retailer - Winter 2014 - Sourcing Retail Talent for Today’s Business Needs
Canadian Retailer - Winter 2014 - 13
Canadian Retailer - Winter 2014 - 14
Canadian Retailer - Winter 2014 - 15
Canadian Retailer - Winter 2014 - Hr: The Missing Piece to the Omnichannel Puzzle
Canadian Retailer - Winter 2014 - 17
Canadian Retailer - Winter 2014 - 18
Canadian Retailer - Winter 2014 - Excellent Customer Service for Everybody
Canadian Retailer - Winter 2014 - 20
Canadian Retailer - Winter 2014 - 21
Canadian Retailer - Winter 2014 - 22
Canadian Retailer - Winter 2014 - 23
Canadian Retailer - Winter 2014 - Different Is the Brand
Canadian Retailer - Winter 2014 - 25
Canadian Retailer - Winter 2014 - 26
Canadian Retailer - Winter 2014 - 27
Canadian Retailer - Winter 2014 - 28
Canadian Retailer - Winter 2014 - 29
Canadian Retailer - Winter 2014 - Hats Off to Customer Service
Canadian Retailer - Winter 2014 - 31
Canadian Retailer - Winter 2014 - 32
Canadian Retailer - Winter 2014 - 33
Canadian Retailer - Winter 2014 - Total Rewards: Beyond the Numbers
Canadian Retailer - Winter 2014 - 35
Canadian Retailer - Winter 2014 - 36
Canadian Retailer - Winter 2014 - Advertiser's Index
Canadian Retailer - Winter 2014 - Retail Quick Tips
Canadian Retailer - Winter 2014 - cover3
Canadian Retailer - Winter 2014 - cover4
https://www.nxtbook.com/naylor/RETS/RETS0617
https://www.nxtbook.com/naylor/RETS/RETS0517
https://www.nxtbook.com/naylor/RETS/RETS0417
https://www.nxtbook.com/naylor/RETS/RETS0317
https://www.nxtbook.com/naylor/RETS/RETS0217
https://www.nxtbook.com/naylor/RETS/RETS0117
https://www.nxtbook.com/naylor/RETS/RETS0616
https://www.nxtbook.com/naylor/RETS/RETS0516
https://www.nxtbook.com/naylor/RETS/RETS0416
https://www.nxtbook.com/naylor/RETS/RETS0316
https://www.nxtbook.com/naylor/RETS/RETS0216
https://www.nxtbook.com/naylor/RETS/RETS0116
https://www.nxtbook.com/naylor/RETS/RETS0615
https://www.nxtbook.com/naylor/RETS/RETS0515
https://www.nxtbook.com/naylor/RETS/RETS0415
https://www.nxtbook.com/naylor/RETS/RETS0315
https://www.nxtbook.com/naylor/RETS/RETS0215
https://www.nxtbook.com/naylor/RETS/RETS0115
https://www.nxtbook.com/naylor/RETS/RETS0614
https://www.nxtbook.com/naylor/RETS/RETS0514
https://www.nxtbook.com/naylor/RETS/RETS0414
https://www.nxtbook.com/naylor/RETS/RETS0314
https://www.nxtbook.com/naylor/RETS/RETS0214
https://www.nxtbook.com/naylor/RETS/RETS0114
https://www.nxtbook.com/naylor/RETS/RETS0613
https://www.nxtbook.com/naylor/RETS/RETS0513
https://www.nxtbook.com/naylor/RETS/RETS0413
https://www.nxtbook.com/naylor/RETS/RETS0313
https://www.nxtbook.com/naylor/RETS/GrandPrix2012
https://www.nxtbook.com/naylor/RETS/RETS0213
https://www.nxtbook.com/naylor/RETS/RETS0113
https://www.nxtbook.com/nxtbooks/naylor/RETS0612
https://www.nxtbook.com/nxtbooks/naylor/RETS0512
https://www.nxtbook.com/nxtbooks/naylor/RETS0412
https://www.nxtbook.com/nxtbooks/naylor/RETS0312
https://www.nxtbook.com/nxtbooks/naylor/RETS0212
https://www.nxtbook.com/nxtbooks/naylor/RETS0112
https://www.nxtbook.com/nxtbooks/naylor/RETS0611
https://www.nxtbook.com/nxtbooks/naylor/RETS0511
https://www.nxtbook.com/nxtbooks/naylor/RETS0411
https://www.nxtbook.com/nxtbooks/naylor/RETS0311
https://www.nxtbook.com/nxtbooks/naylor/RETS0211
https://www.nxtbook.com/nxtbooks/naylor/RETS0111
https://www.nxtbook.com/nxtbooks/naylor/RETS0610
https://www.nxtbook.com/nxtbooks/naylor/RETS0510
https://www.nxtbook.com/nxtbooks/naylor/RETS0410
https://www.nxtbook.com/nxtbooks/naylor/RETS0310
https://www.nxtbook.com/nxtbooks/naylor/RETS0210
https://www.nxtbook.com/nxtbooks/naylor/RETS0110
https://www.nxtbook.com/nxtbooks/naylor/RETS0309
https://www.nxtbook.com/nxtbooks/naylor/RETS0209
https://www.nxtbookmedia.com