PARTNER MESSAGE AXIS COMMUNICATIONS DID YOU KNOW? In retail, 30% of the total cost of a surveillance project is spent on storage Special to Canadian Retailer from AXIS COMMUNICATIONS ACCORDING to an IHL Group study, retailers with greater than $1 billion in revenue spend 8.3 per cent of IT budget on loss prevention priorities other than PCI and data breach protection. Imagine if you can spend less on storage costs and allocate those funds to other tools and analytics? That's where Axis' new technology comes in to play Axis recently introduced a new technology called Zipstream. This technology allows you to save on bandwidth and storage while maintaining image quality. Axis' Zipstream technology analyzes and optimizes the network camera's video stream in real time. Scenes containing interesting details are recorded in full image quality and resolution while other areas are filtered out. Important forensic details like faces, tattoos or license plates are isolated and preserved, while irrelevant areas such as white walls, floors and empty hallways are sacrificed by smoothing in order to achieve the better storage savings. 8| CANADIAN RETAILER | STORE 2015 Another great feature on Zipstream technology is that you don't typically have to invest in new VMS software-this technology is just a firmware upgrade away. Axis' Zipstream technology is fully compatible with H.264 compression standards and it can be used with Axis Camera Station, Axis Camera Companion and third-party video management software installations already in place. Save money and capture more detail - visit www.axis.com/zipstream to learn more. For more information on retail solutions visit www.axis.com/retail, or follow us on Twitter @Axis_Retail.http://www.axis.com/zipstream http://www.axis.com/retail http://www.axis.com