Linea Intima Asia - 2nd semester 2010 - (Page 20)

Newer notables ON OCTOBER 24TH 2009, DANIELA AND ILARA MAZZUCHELLI OPENED A CONCEPT STORE FOR URBAN PRINCESSES IN A RESIDENTIAL NEIGHBORHOOD IN THE ITALIAN CITY OF GENOA. THE MOTHER AND DAUGHTER TEAM PRESENT A BEAUTIFUL ASSORTMENT OF LINGERIE IN A ROMANTIC BOUDOIR ATMOSPHERE. Rosa Cipria Ilara has a passion for fine lingerie and her frequent trips to Paris and London inspire her to decorate her lingerie boutique and fill it with products of the latest fashion trends. A true temple of femininity, Rosa Cipria- powder pink in English, is a two story 377 ft2 boutique of different atmospheres on each floor. On the bottom floor, the pink shades create a felted atmosphere with Swarovski furniture, a golden Louis XV style couch, a large crystal counter to display an elegant selection of lingerie and jewelry. Candies and cupcakes give the setting its final touch. The feel of the second floor is more intimate, with subdued lighting, shades of black and pink, an elegant black sofa and zebra pattern carpet. A large baroque table sets the stage to exhibit a selection of corsetry, bathing suits, accessories and jewelry while other items present themselves in a black, velvet box. There are two dressing rooms, one on each floor, unveiled by a pink taffeta curtain. Rosa Cipria’s success lies in its careful attention to detail and product offer quality, with brands on sale that include Ritratti, Prelude, Formina, Swan Original, Wacoal, Jennipie, H.J.T, Essere, Tatà and Miss Bisbigli, for the lingerie, Contromedia and Princesse Glam for the jewelry and Nobile, Alla Corte del Re and Nougat for the perfume selection. 2009年10月24日，D ANIELA 和 ILARA MAZZUCHELLI母女團隊在意大利熱那亞城一處住宅區附近開立了城市公主概念店。浪漫意境的店裡有品種繁多的漂亮內衣。經常來往於巴黎和倫敦的 Ilara 對內衣充滿熱情，異國旅行經歷激發她裝扮自己的內衣店並出售最新時尚貨品。這是家真正的女性殿堂，粉色的英語字體 Rosa Cipria， 377平方尺的店面分為兩個風格各異的樓層。底層的粉紅色調輕柔襯托施華洛世奇傢俱和一把金色的路易十五風格的沙發。大水晶櫃檯內陳列出雅緻的內衣和珠寶。蠟燭和紙托蛋糕更是整個擺設的點睛之筆。二樓採用黑色和粉色，一把典雅的黑沙發和斑馬紋地毯在柔和的燈光中令整個空間更具私密感。一張巴洛克風格的大桌上擺放著緊身內衣，泳裝，飾品和珠寶，而其他一些物件放在一隻黑色天鵝絨盒內。兩個樓層各有一間試衣室，配以粉色塔夫綢門簾。Rosa Cipria的成功之處在於對細節的精心處理和提供一流質量的貨品。它的內衣品牌有： Ritratti, Prelude, Formina, Swan Original, Wacoal, Jennipie, H.J.T, Essere, Tata 和 Miss Bisbigli。珠寶品牌： Contromedia 和 Princesse Glam。香水品牌：Nobile, Alla Corte del Re 和Nougat. Rosa Cipria – 熱那亞 – 意大利 Rosa Cipria - Genova - Italy 20

Table of Contents for the Digital Edition of Linea Intima Asia - 2nd semester 2010

Cover
Contents
GETTING INTIMATE - With Karen Mok
- Libelula, Belo Horizonte, Brazil
SHOP SCOUTING WORLDWIDE
- Hanna Hall, Nice, France
- Emozioni, Castelfranco, Italy
- Nuit Blanche, Neuchatel, Switzerland
- Buttercups, Hyderabad, India
- 1969, Paris, France
NEWER NOTABLES
- Faire Frou-Frou, Los Angeles, USA
- Rosa Cipria, Genoa, Italy
- Dim, Paris, France
- Chic and Cheap, Montpellier, France
FASHION
- Photoshoot: Urban Fashion
- FW 2010-2011 Fashion Trends
BRAND NEW
- Jenny Packham
- Aubade, Ritratti
- Elise Anderegg
- Pussycat Dolls, Brooksfield
- Wolford
- Cynthia, LulaLu
- Jean Paul Gaultier
- Elise, Absolutely Pom
- Le Bourget
- Frankie Morello
TALENT - Marie Cazenvae
THE GUEST - Rouge Amour
EVENTS
- Aimer
- Wacoal
- Embry
- Triumph Inspiration Awards
- Ordifen
- Yiselle
EXHIBITION - Lingerie Spirit
EXHIBITION UPDATE
- Mode City
- Shanghai Mode Lingerie
CALENDAR - Major tradeshows from around the world
EXPERT - China Briefing: The Global Trade Powerhouse
INTERVIEW - Invista Introduces Shapewear Platform
EXCLUSIVE - Iluna and Gayou Join Forces
FABRIC NEWS - Carvico, Eurojersey, Lenzing, Jersey Lomellina, Elastic
FABRIC TRENDS - FW 2011-2012 Fabric Trends

Linea Intima Asia - 2nd semester 2010