Linea Intima Asia - 2nd semester 2008 - (Page 96)

Interview Jersey Lomellina What are the distinctive strong points of Jersey Lomellina which make it so successful? focuses on intimate apparel & beach Jersey Lomellina, a world leader in the production of circular knitting for 30 years, has always been a point of reference for the intimate apparel and beachwear sectors, distinguishing itself for innovation and research. Intima Asia met the company’s Managing Director, Fiorella Angeloni, who told us about the latest developments. lor palette. Thanks to its intricate structure which is non-constrictive, it is ideal for swimwear but also perfect for sportswear. It can be used in countless sectors and has reached excellent performance results. What are your most exclusive new products? FIORELLA ANGELONI There is no one single factor, we can attribute it to our constant passion and dedication in all the phases of production. Research and development is one of our priorities: the development of new techniques and sophisticated machinery allow us to present innovative textiles. Over the last years we have completely renewed all our machinery, and as microfiber specialists in the field of circular knitwear, we focus on two fundamentals: moisture control and comfort. Which textile best represents these characteristics? For intimate apparel, Premium represents a perfect balance and is ideal for everyday lingerie. We presented it at the last edition of Interfilère Paris and today it is our best seller. It is circular knitting’s answer to seamfree; through the use of highly developed machinery and extremely fine yarns we have been able for the first time to achieve clear cut. Premium is extremely light, soft, wicking and dries very fast. It is easy to wear, easy to care for and fits like a second skin. These are fundamental characteristics if we want to satisfy the needs of today’s woman. Where is your focus on the beachwear sector? At Interfilère we presented Glamour and Glitter, two fabrics we are particularly proud of. Thanks to an innovative treatment, both textiles have extraordinary characteristics. They are stainproof, wick moisture, and completely easy to care for. Glamour combines lightness and a silk-like shimmer with a metallic shine. Its captivating iridescence make it elegant and timeless. Glitter, bold and ultramodern, has a more subdued shine which recalls the effect of metallic sheer. We believe these two textiles will work well for fashionable apparel, sportswear and beachwear. Which are your key markets? We operate worldwide and make 60% of our turnover abroad. Our key markets are Europe, China, Hong Kong, and Australia. In Hong Kong and China we also have hubs which enable us to deliver goods worldwide efficiently. Could you explain the company’s Green Vision? We are focusing mainly on Wonder which we launched in Paris with a new advertising campaign and a renewed 50-co- We developed an eco-friendly policy long before it became the trend in the textile industry. Green Vision is simply the name that the company has given to its commitment towards nature. Its objective is to minimize the impact of manufacturing processes on the environment and to introduce onto the market products which are made and distributed in an eco-friendly manner.

Table of Contents for the Digital Edition of Linea Intima Asia - 2nd semester 2008

Cover
Content
SHOP SCOUTINGWORLDWIDE : Intima Asia’s selection from Asia to Europe
NEWER NOTABLES : Boudiche
Vos Jours et vos nuits
Isabella fine lingerie
Kiki de Montparnasse
Tanya Bulhoes
TETE A TETE : John Galliano
EXCLUSIVE : Secrets, the lure of lingerie
LINGERIE TRENDS S/S 09 : Delicate innocence, Air of refinement, Blooming cocktail, Eco poetry, Ethnic modernity
BEACHWEAR TRENDS S/S 09 : Precious glimmer, Fresh clear water, Enchanted gardens, Vernissage, Exotic lands
EVENT :� Triumph inspiration awards
INTERVIEW : Marco Franciosi, Intimamoda
BUSINESS NEWS : Femmy Awards, Carol Malony
Innée, Lilli Lingerie
Sistema Moda Italia, Replay
Diesel, GF Ferré
PHOTO SHOOT : Esmod
EXHIBITION UPDATE : Shanghai Mode Lingerie
Intertextile Shanghai Apparel, Yarn Expo, China Sourcing Fair: Underwear&Beachwear
CALENDAR
EVENT : Lycra boosts innovation
NETWORK EXPRESS : Network Dessous’ 10 worldwide magazines
INTERVIEW : Cesare Citterio, Cifra
Fiorella Angeloni, Jersey Lomellina
FABRIC NEWS : Lenzing, Eurojersey
TakedaLace, Nilit, Iluna
FABRIC TRENDS F/W09 : Sweet glamour, Sensual skin, Red passion, Baroque allure, Light & shadow

Linea Intima Asia - 2nd semester 2008