THE BEST OF INTIMA – BIANNUAL – JULY 2008 - (Page 66)

Portrait Ooh là là Wendy Glez 30 year old, LA based Designer, Wendy Crowe is no stranger to the exquisite manufacturing of beautiful lingerie and sleepwear. From that first fateful visit to her father’s garment factory at the age of seven, Wendy Crowe immediately fell in love with fashion. As a regular fixture at the factory, when she was not hovering over the pattern maker’s shoulder or assistant designing, Crowe spent her time sewing her own designs and pouring over the pages of countless fashion publications. An early starter At the age of 15, Wendy dived head first into the retail business, initially working for major brands as a fragrance model on Beverly Hills’ Rodeo Drive and later as a makeup artist for Shiseido and MAC. During this time she learned personal selling, the art of merchandising and the world of fragrance. After graduation from high school Wendy formalised her training at Otis Fashion School and Pepperdine University Business School in Florence. On her return home, under the mentorship of her father, Everardo Gonzalez, Wendy was inspired by the ease of the Californian lifestyle and European sophistication to launch Wendy Glez© Lingerie and Loungewear. Glez, an abbreviation of her maiden name Gonzalez, was quick to identify a void in the market for original, versatile, comfortable, and chic contemporary lingerie and loungewear. Today her collections include knickers, chemises, cropped pants, camisoles and tunics. “Wendy Glez was never going to be mass market. I knew I was going to work in a niche market. I believe it was my attention to detail, craftsmanship, and quality of design that instantly gave me a place as a new contender in a staid industry,” states Glez. Closely supported by her father, a veteran in the business of 27 years, Crowe promptly paved her path to the largest US retailers with both Nordstrom and Anthropologie signing her on across the country. WENDY Crowe tween innerwear and outerwear. Today, Wendy remains inspired by her local beach town and her trips to Europe. Crowe believes that her four seasonal collections are a mere extension of herself, exuding sophistication, beauty, and ease. Rather then bend to the competitive pressures of off shoring manufacturing, Crowe has chosen to keep the manufacturing in the family and locally manufactures her exquisitely detailed designs under a “Made in the City of Angels” label. “Dad still has the cutting. We sublet the sewing with our local contractors and despite the costs being higher and wages and power costs increasing, I have total control over my product. We use a lot of the very finest European laces and fabrics so it’s great to control it here where absolutely everything is tested. I just can’t bring myself to manufac- Keeping it in the family The Wendy Glez© collection of intimates and loungewear today is known not only for its superior quality, fit, and functionality, but also for its ingenuity in being able to blur the line be66

Table of Contents for the Digital Edition of THE BEST OF INTIMA – BIANNUAL – JULY 2008

Cover
CONTENTS
EDITORIAL
SHOP SCOUTINGWORLDWIDE - Boi’s selection from Asia to Europe
NEWER NOTABLES - Kiki de Montparnasse
- Isabella’s Fine Lingerie
- Etam Lingerie
- Coeur Pistache
- Tanya Bulhoes
- Arthur
- Taye Brasil
- Balls
- Le66
PHOTO SHOOT - Summer in the city
TETE-À-TETE - John Galliano
PHOTO SHOOT - Private Room
PORTRAIT - Wendy Glez
LAUNCHING - Nicole Miller, Marie Jo
- Hale Bob, Niki shapewear
- Jezebel
- Claire Pettibone
LINGERIE TRENDS S/S 09 - Delicate innocence
- Air of refinement
- Blooming cocktail
- Eco poetry
- Ethnic modernity
TALENT - Maud and Marjorie
BEACHWEAR TRENDS S/S 09 - Precious glimmer
- Fresh clear water
- Enchanted gardens
- Vernissage
- Exotic lands
THE BEST SHOP AWARDS
EVENT - Komar
- Chantelle, Radici
- Hug Award
INTERVIEW - Bob Vitale, Wacoal
- Anthony Verbaeys, Marie Jo
- Sophie Drouad, Lou
WHO’S WHO
EXCLUSIVE - Secrets
BUSINESS NEWS - Ea Lingerie
- Donna Karan, Fashion Ribbon
- Samantha Chang, Armani
EVENT - The Femmy Awards
EXPERT - Growing your business during hard times
MARKET OVERVIEW - Russia for everybody
EXHIBITION UPDATE - Lingerie Americas
- Curve
- Mode City
EXCLUSIVE - Intima’s T-shirt no.5
NETWORK EXPRESS - Network Dessous’ 10 worldwide magazines
CALENDAR - Major trade fairs around the world
BEST SELLERS - Brands’ best-selling items for F/W 08
EXCLUSIVE - The Green Factory
FABRIC NEWS - Eurojersey, Dow Fibers, Aquafil
FABRIC TRENDS F/W09 - Sweet glamour
- Sensual skin
- Red passion
- Baroque allure
- Light & shadow

THE BEST OF INTIMA – BIANNUAL – JULY 2008