February 2012 - Parks & Recreation - 10

e D Ito r's Letter

Issues and Trends

F

eW chaLLenges are More intiMiDating than the prospect of a blank slate.

No matter the product or endeavor, without something to react to, such as an
existing structure, the choices can be myriad and paralyzing. Fortunately for
the editors of Parks & Recreation, readers tell us what they want to read. We know from
perennial reader studies that parks professionals and advocates want to be able to anticipate and act on trends and issues. Do that, and all else falls into place. In assessing
the results of the planning behind this edition of Parks & Recreation as it goes to our
printer, it's clear this one abounds in issues and trends.
The topic that appears to be with us for the indefinite future is the economy. I cannot think of another
time in recent history when virtually everything we
do is fi ltered through the lens of fi nancial matters.
This issue of the magazine alone explores a panoply of topics that in one way or another relate to the
economy: funding the Land and Water Conservation
Fund (cover story), Occupy Wall Street (legal column), invasive species (a $140 billion problem discussed in the Conservation column), technology
(exploring how agencies pursue cost-saving efficiencies through automation), developing non-traditional
open spaces (our public health column is always illustrating the link between parks and recreation and
reduced health-care costs), and Washington State
parks (Kiosk update on the economy). I'm sure you
can fi nd more in this issue. It's not like the editors set
out to create an issue on the economy-but the result is compelling.

It would be easy to paint a bleak picture based on
these stories, but that would be neither fair nor accurate. More important, these stories illustrate how the
field isn't putting progress on hold but instead is accomplishing much-either as a result of the economy
or in spite of it. Funds too scarce for big-ticket, openspace acquisitions? Find alternative approaches,
such as parklets. Need to make better use of scarce
staff? Leverage technology to market more with less
and to optimize maintenance administration. Difficult to get your voice heard by legislators? Partner
with like organizations. Not enough pages in the print
edition of this magazine to convey everything we'd
like for you to read? We leveraged our digital capabilities. You'll fi nd an expanded version of Kiosk (our
news section) and an entire section on inclusion issues and trends for parks and recreation professionals and advocates.
Visit www.parksandrec-magazine.org.

Philip hayward
Editor

8

Parks & Recreation   F E B R U A R Y

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February 2012 - Parks & Recreation

Table of Contents for the Digital Edition of February 2012 - Parks & Recreation

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