November 2015 - Parks & Recreation - 25
age of its gross revenues each month.
Soccer 5 USA bid and was awarded
the contract for the Kendall Soccer
Park, adding additional years, opportunity and risk to its investment.
Private-Public Partnership -
Mutually Beneficial
After only two years, Soccer 5 USA's
investment was clearly a success. The
fields were well-designed and residents and soccer fans immediately
took interest. From the success of its
partnership, PROS once again put
out a request for proposal to create
similar venues at two other regional
county parks - Tropical Park and
Amelia Earhart Park - and Soccer
5 again won the bid. Soccer 5 USA
invested in more fields at the two additional parks, expanding its business
into the north and south end of Miami-Dade to complement its central
location in Kendall.
Since its venture into partnership
with PROS, Soccer 5 USA's business model includes soccer facilities with state-of-the-art fields and
technology, afterschool and summer camp programs, and youth and
adult soccer. The company manages the annual Miami Soccer Festival, which includes youth and adult
tournaments. The company has
proposed plans to construct additional fields in existing parks. Once
construction is completed, Soccer
5 USA's total investment in smallsided
soccer
facilities
in
Miami-Dade County will exceed $3
million. Recently Soccer 5 launched
franchise opportunities and continues to lead the development of
small-sided soccer in south Florida.
" Small-sided soccer is exploding
across the nation, and we are excited
to be at the cutting edge of developing quality facilities in Miami-Dade
Investing in small-sided soccer fields
allowed Miami-Dade PROS to offer sports
opportunities to hundreds more players.
County Parks, offering spaces to play
and building revenue streams for all
stakeholders, " says Alan Georgeson,
chairman of Soccer 5 USA. " We
also are adding increased value to
our development and investment by
working with national companies,
including Cushman and Wakefield,
Fieldturf and Soccer.com. "
Soccer 5's success is shared by
PROS and its patrons. Organized
teams bring families and soccer enthusiasts to parks on a regular basis. Soc-
cer 5 has seen its business grow and
its investment in county-owned land
provides needed recreational opportunities and facilities to our community.
Sports and parks enhance community
health and well-being. This type of
successful public-private partnerships
should be " business as usual " for
parks across the country.
Jack Kardys is the Director of Miami-Dade
County Parks, Recreation and Open Spaces
(kardys@miamidade.gov).
Imagination hits a home run.
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Parks & Recreation
23
November 2015 - Parks & Recreation
Table of Contents for the Digital Edition of November 2015 - Parks & Recreation
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