September 2018 - Parks & Recreation - 106

OPERATIONS

" The food trucks offer
something that is different
and unique. Some of them offer
food you're not ever going to
get at a restaurant. A lot of
them feature gourmet chefs,
and even the trucks that offer
burgers add their own twist to
make them different. "
rassic Park Night, and a Back-ToSchool Dance Off are popular.
What's on the menu: According
to DiBenedetto, " 20 to 25 trucks
participate in the weekly event.
Cuisine ranges from Latin and
Infusion to American, Caribbean, seafood and kid-friendly options. Dessert trucks are included in the offerings. "
The process: " Food trucks are
required to pay an annual vendor
fee of $125 and submit certificates
of insurance. All employees must

104 Parks & Recreation

also pass a background check, "
DiBenedetto adds. " Then, the
vendors work with Steve at Food
Truck Invasion to become part of
the weekly event. However, once a
food truck is approved, park-goers
can hire the vendor when they rent
park shelters for private parties. "
Marketing strategy: Plantation
Heritage Park serves as the host,
not the event coordinator. Steve
Simon, the owner of Food Truck
Invasion, manages all promotion.
However, it is listed on the county's
website and promoted. "
Park benefits: " Food Truck Invasion has brought a lot more
awareness to our park because people didn't realize we were here, "
DiBenedetto says. " One change
we've seen is that on weekends a
lot more people hire a food truck
rather than BBQ. "
Advice to other parks: " Try it
out! " she says. " The food trucks

| S E P T E M B E R 2 0 1 8 | W W W. PA R K S A N D R E C R E AT I O N . O R G

offer something that is different
and unique. Some of them offer
food you're not ever going to get at
a restaurant. A lot of them feature
gourmet chefs, and even the trucks
that offer burgers add their own
twist to make them different. "

City of Brentwood,
Tennessee
(www.brentwoodtn.gov/
departments/planning-codes/
planning-section/proposed-foodtruck-regulations)
The city of Brentwood, Tennessee,
recognized the growing interest in
mobile food vendors in its community. The increased number of
mobile food vendors located in the
middle-Tennessee area demonstrated it was a trend the city couldn't
ignore. " In 2017, it passed two ordinances to address the regulations
and permitting that would mainSome food trucks offer food you won't
find at a restaurant and some feature
gourmet chefs.



September 2018 - Parks & Recreation

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