The Big Picture - September 2012 - (Page 2)

in this issue 4 SEPTEMBER 2012 Volume 17 Number 9 COLUMNS InSight Battling bigger competitors. 16 Business + Management How to raise your prices without losing customers. DEPARTMENTS 8 Wide Angle Beat of a different drummer. 10 FEATURES 17 The Training Track By staying up-to-date on the latest technologies and best practices, you can help ensure that you’re turning around the highest-quality jobs and doing so in the most efficient and profitable way. In this year’s Training + Education Report, we present an array of industry training opportunities: from manufacturers and suppliers, plus associations, tradeshows, and others 10 UpFront News and noteworthy; plus, harvester combines turned marketing media. 36 R+D The latest tech, products, and supplies. 22 Dye Into Print: Focused on Fabrics By Mike Antoniak Many print service providers first dally with fabric printing as a lucrative new application for their digital equipment and expertise. Dye Into Print, however, began as a digital experiment by a company that was already successful in textile printing – and that’s made all the difference. 48 Job Log Big Ink outputs world’s largest card for That’s A Lot of Love campaign. 26 Imaging Indulgence: SGIA Expo 2012 SGIA will take over Sin City in 2012 with its annual SGIA Expo, held October 18–20. To help you make the most of your expo experience, here are our eight “to-do’s” covering all of the expo. 30 The Cure for Media Madness Offering a varied media selection is only half the battle – you also must understand which media is best suited to client needs. To help you in finding just the right media, we provide this sourcelist of 125+ sources of vinyl, paper, films, and self-adhesives. ON THE COVER: Hit the classroom – real or virtual – to learn new skills and refine existing practices. Cover design by Laura Mohr. 22 2 THE BIG PICTURE SEPTEMBER 2012

Table of Contents for the Digital Edition of The Big Picture - September 2012

The Big Picture - September 2012
Contents
InSight
Wide Angle
UpFront
Business + Management
The Training Track
Dye Into Print: Focused on Fabrics
Imaging Indulgence: SGIA Expo 2012
The Cure for Media Madness
R+D
Job Log

The Big Picture - September 2012

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