The Big Picture - January/February 2013 - (Page 2)
in this issue
Jan/feb 2013
Volume 18 number 1
COLUMNS
3
InSight
Understanding
the value of the
center stripe.
13 Inside Output
Solving our
identity crisis.
DEPARTMENTS
6
Children
empowering
bold change.
6
8
12 Vehicle Graphics – Making It Your Fault
by Jared Smith
Before blaming your designer for a final-product fault, take a step back and
realize it may have been something you missed in the beginning. Focus on
what your shop can do to prevent making mistakes down the road and you’re
less likely to have any.
14 Special Section: FOCUS
In this special section, our contributing companies, associations, and industry consultants address the most critical issues facing print service providers
in 2013: maximizing output volume and production efficiencies; integrating
new technologies; sustainability and the environment; workflow and color
management; and pursuing innovative new applications.
33 New Technology: SGIA and Graph Expo Highlights
If you weren’t able to attend Graph Expo
or SGIA Expo last fall, you’ll appreciate
these highlights of the latest technologies, products, and supplies that were
introduced at the two shows.
ON THE COVER: fOCuS on the five
industry issues facing print providers
this year. Cover design by Laura Mohr.
2
THE BIG PICTURE January/february 2013
44
Wide Angle
UpFront
News and
noteworthy.
44 Job Log
Go Graphix
shoots (and scores)
when aiming for
perfection.
Table of Contents for the Digital Edition of The Big Picture - January/February 2013