The Big Picture - May 2013 - (Page 12)
Textile Printing’s
Transformation
Image courtesy of Spoonflower (spoonflower.com).
Nine things you must know about the
textile market and its opportunities.
Many stakeholders across the textile supply chain are
evaluating the use of digital textile-printing systems
as a way to mitigate risk, increase production and fulfi llment cycle times, lower costs, and become more
environmentally considerate. These changes are
transforming the textile-printing industry and driving demand for new digital textile-printing systems.
Although the digital textile-printing market
is very small in comparison to the entire textile
industry, it’s growing at a rapid rate. Some of the key
trends that are driving this growth include:
• The increasing demand for faster cycle times
and fashion seasons from major brands and retailers;
• A growing demand for textile-based products
that meet regulatory and corporate preferences for
environmental properties;
• Emergence of higher-quality, higher-speed
inkjet printheads;
• Availability of moderately priced solutions that
enable new market entrants; and
• Open-system inkjet printheads that allow for
multiple ink suppliers, resulting in lower ink prices.
The information that follows is adapted from
InfoTrends’ new report, “Transforming Textile
Printing,” a comprehensive look at the textile-printing market, how digital is becoming a part of the
industry, and how print providers can integrate their
specific skills and technologies into this market.
For more details on the report, contact InfoTrends
directly (infotrends.com).
12
THE BIG PICTURE MAY 2013
Spoonflower’s digitally printed fabric swatches help provide a sense of
color, image detail, and quality. Swatches shown here include: Green Ware
(designed by Susan Scott); Jungle Passion (Joan McLemore); Footnote
Flower Stripes (Amy Peppler Adams); Vintage Floral in Mustard (Emma and
Elsie); and New Blue Fox (Rae Hoekstra).
THE SIZE OF
THE MARKET
The printed textile market is estimated to be valued at
$165 billion on a worldwide basis. The vast majority of
that printed textile market is based on screen printing
and gravure printing. Digital print technology is growing
because it offers many advantages for textile production,
clearly matching the new and increasing demands of
textile buyers, but it still represents less than 1.5 percent of
printed textile volume.
Digital printing of textiles worldwide is expected to
drive a market for related digital hardware and ink from
$484 million in 2011 to more than $2 billion in 2016, reflecting a compound annual growth rate (CAGR) for that
interval of 33.3 percent.
http://www.spoonflower.com
http://www.infotrends.com
Table of Contents for the Digital Edition of The Big Picture - May 2013
The Big Picture - May 2013
Contents
InSight
Wide Angle
UpFront
Graphics on the Go
Textile Printing’s Transformation
Advances in Rollfeds
Taking the Fine-Art Plunge
Ink Quest 2013
R+D
Explorer
The Big Picture - May 2013
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