Big Picture - June/July 2018 - 6
NEWS
WFX: A World of Wide-Format Possibilities
BIG PICTURE
June/July 2018
"What's so awesome about being in the printing industry?
There's always something new to get excited about," said
Diana Herrera, AP Imaging (apimaging.com) president, 2016
Big Picture Women in Print Award winner, and Big Picture
Editorial Advisory Board member, at the inaugural WFX:
Wide-Format Exchange.
6
Herrera's words encapsulated the aura of possibilities that
permeated the conference, hosted by SGIA and ST Media
Group May 21-23. Over two and a half days, the industry's
top wide-format print professionals gathered in Minneapolis
at the historic Renaissance Minneapolis Hotel, The Depot, for
an exciting lineup of speakers and panelists, myriad networking and roundtable opportunities, and a chance to connect
with industry influencers in a setting dedicated exclusively to
wide-format digital print.
But most importantly, CEOs, presidents, and founders of
the premier print shops in the country traveled to Minnesota
to make a change in their company. Ryan Estis, opening
keynote speaker and CEO of Ryan Estis and Associates, said
it best: "The most important time during this conference is 8
a.m. the day after it ends, when you have to put into practice
what you learned." With sessions dedicated to emerging
trends like interior décor and textiles and technology updates
from 3D printing to single pass, every attendee was delivered
a new idea (or two or five) to implement at their shop.
One of the key takeaways? In this industry, you don't
simply print graphics - you help clients create an experience,
strengthen a brand, and forge connections.
"You're not in the business of digital printing - you're in
the business of amplifying a brand or a business," said closing
keynote speaker Anthony Tjan, founder and CEO, The Cue
Ball Group, venture capitalist, and entrepreneur. At the end of
the day, yes, PSPs print graphics for clients, but have you ever
stopped to think about the bigger picture? "It's not what you
do, but how you do it. Give customers a little more than they
expect each time," added Estis.
Following is just a glimpse of the insights, actionable
takeaways, and statistics that WFX attendees gleaned from
the inaugural event.
http://www.apimaging.com
Table of Contents for the Digital Edition of Big Picture - June/July 2018
Big Picture - June/July 2018
Contents
Insight
Wide Angle
Upfront
Beyond Décor
Inside Output
How I Got the Job: Gil Moshe
Action 2018
R+D
Explorer
Big Picture - June/July 2018 - Intro
Big Picture - June/July 2018 - Big Picture - June/July 2018
Big Picture - June/July 2018 - Cover2
Big Picture - June/July 2018 - Contents
Big Picture - June/July 2018 - Insight
Big Picture - June/July 2018 - 3
Big Picture - June/July 2018 - Wide Angle
Big Picture - June/July 2018 - 5
Big Picture - June/July 2018 - Upfront
Big Picture - June/July 2018 - 7
Big Picture - June/July 2018 - 8
Big Picture - June/July 2018 - 9
Big Picture - June/July 2018 - 10
Big Picture - June/July 2018 - 11
Big Picture - June/July 2018 - 12
Big Picture - June/July 2018 - 13
Big Picture - June/July 2018 - Beyond Décor
Big Picture - June/July 2018 - 15
Big Picture - June/July 2018 - Inside Output
Big Picture - June/July 2018 - 17
Big Picture - June/July 2018 - How I Got the Job: Gil Moshe
Big Picture - June/July 2018 - 19
Big Picture - June/July 2018 - 20
Big Picture - June/July 2018 - 21
Big Picture - June/July 2018 - 22
Big Picture - June/July 2018 - Action 2018
Big Picture - June/July 2018 - 24
Big Picture - June/July 2018 - 25
Big Picture - June/July 2018 - 26
Big Picture - June/July 2018 - 27
Big Picture - June/July 2018 - 28
Big Picture - June/July 2018 - 29
Big Picture - June/July 2018 - 30
Big Picture - June/July 2018 - 31
Big Picture - June/July 2018 - 32
Big Picture - June/July 2018 - 33
Big Picture - June/July 2018 - 34
Big Picture - June/July 2018 - 35
Big Picture - June/July 2018 - 36
Big Picture - June/July 2018 - R+D
Big Picture - June/July 2018 - 38
Big Picture - June/July 2018 - 39
Big Picture - June/July 2018 - 40
Big Picture - June/July 2018 - 41
Big Picture - June/July 2018 - 42
Big Picture - June/July 2018 - 43
Big Picture - June/July 2018 - 44
Big Picture - June/July 2018 - 45
Big Picture - June/July 2018 - 46
Big Picture - June/July 2018 - 47
Big Picture - June/July 2018 - Explorer
Big Picture - June/July 2018 - Cover3
Big Picture - June/July 2018 - Cover4
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