Big Picture - May 2019 - 24
#UNWR APAJAGUAR
BIG PICTURE
May 2019
C A R ISM A L A R G E F O R M AT PR I N T I N G (4 c a r i sm a .co m) | N E W YO R K C I T Y
24
TOOLS AND SUPPLIES: 3M Scotchcal Matte Overlaminate
8520, 3M Scotchcal Translucent Graphic Film IJ63-20, HP Latex
570, Biesse Rover CNC machine
It's the gift that keeps on giving all year long! Thanks to
Carisma's ingenuity, Jonathan Scott of HGTV's "Property
Brothers" unwrapped the first-ever mobile holiday window
to find an exciting present inside: a brand-new Jaguar
E-Pace SUV. With help from Scott and his childhood holiday
memories, Carisma created the graphics for the bus with
classic seasonal designs like Christmas trees, garlands, and
wreaths for the interior, plus a custom tartan gift wrap paired
with a white bow and tag for the exterior. The holly, jolly
graphics were printed via the shop's HP Latex 570 printer.
Carisma is known for printing out-of-the-box wraps for buses
throughout NYC, but it's not often you see one vehicle sitting
within another. "The most unique challenge was placing the car
inside the bus," says Fran Gidalowitz, director of marketing.
The project was completed within one week, from
inserting the car to decorating the interior around the SUV to
wrapping the exterior and adding illuminated graphics, cut
from clear acrylic to emphasize Jaguar's logo and tag lines.
The bus traveled throughout New York City's shopping areas
during the entire holiday season. One lucky winner even got
the opportunity to unwrap their own Jag via the campaign's
#UnwrapAJaguar sweepstakes.
http://www.4carisma.com
Big Picture - May 2019
Table of Contents for the Digital Edition of Big Picture - May 2019
Big Picture - May 2019
Contents
Insight
Wide Angle
Upfront
Outside The Gamut
The Inaugural Big Picture Best of Wide Format Awards
R+D
Job Log
Big Picture - May 2019 - Intro
Big Picture - May 2019 - Big Picture - May 2019
Big Picture - May 2019 - Cover2
Big Picture - May 2019 - Contents
Big Picture - May 2019 - Insight
Big Picture - May 2019 - 3
Big Picture - May 2019 - Wide Angle
Big Picture - May 2019 - 5
Big Picture - May 2019 - Upfront
Big Picture - May 2019 - 7
Big Picture - May 2019 - 8
Big Picture - May 2019 - 9
Big Picture - May 2019 - 10
Big Picture - May 2019 - 11
Big Picture - May 2019 - 12
Big Picture - May 2019 - 13
Big Picture - May 2019 - 14
Big Picture - May 2019 - 15
Big Picture - May 2019 - Outside The Gamut
Big Picture - May 2019 - 17
Big Picture - May 2019 - The Inaugural Big Picture Best of Wide Format Awards
Big Picture - May 2019 - 19
Big Picture - May 2019 - 20
Big Picture - May 2019 - 21
Big Picture - May 2019 - 22
Big Picture - May 2019 - 23
Big Picture - May 2019 - 24
Big Picture - May 2019 - 25
Big Picture - May 2019 - 26
Big Picture - May 2019 - 27
Big Picture - May 2019 - 28
Big Picture - May 2019 - 29
Big Picture - May 2019 - 30
Big Picture - May 2019 - 31
Big Picture - May 2019 - 32
Big Picture - May 2019 - 33
Big Picture - May 2019 - R+D
Big Picture - May 2019 - 35
Big Picture - May 2019 - 36
Big Picture - May 2019 - 37
Big Picture - May 2019 - 38
Big Picture - May 2019 - 39
Big Picture - May 2019 - Job Log
Big Picture - May 2019 - Cover3
Big Picture - May 2019 - Cover4
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