Big Picture - June/July 2019 - 18

Say 'I Do'
TO

Wedding
Graphics
Wide-format print + matrimony =
the perfect way to expand your
print business.
BY K E L S E Y JOHN SON
If all the Save the Dates hanging on my fridge and
weekends blocked oﬀ on my calendar are any
indication, it's oﬃcially wedding season. While 40
percent of 2019 weddings are set for fall, the spring
and summer months are also prime time for couples
tying the knot - and don't forget those cold weatherloving sweethearts getting hitched in the winter.
OK, maybe wedding season is actually all year long.
While the percentage of people getting married
may be declining, the wedding services industry is
alive and well, growing to reach a revenue of $76
billion in 2019. More than two million couples will

June/July 2019

spend $29,000 on average planning their weddings
in the US this year; according to a 2017 study from
The Knot, "high spenders" - deﬁned as those
shelling out $60,000 or more - ended up paying an
average of $105,130 for their ceremonies. While this

BIG PICTURE

is deﬁnitely good news for the wedding industry,
what about the wide-format digital print market?
Consider this: Eighty percent of today's marrying
couples are millennials. And what do millennials
love? Experiences and customization - which is
exactly what a wide-format PSP can provide for
18

their big day. Has your shop tapped into this
lucrative market?

Big Picture - June/July 2019

Table of Contents for the Digital Edition of Big Picture - June/July 2019

Big Picture - June/July 2019
Contents
Insight
Wide Angle
Upfront
Beyond Décor
Inside Output
Say ‘I Do’ to Wedding Graphics
Action 2019
R+D
Explorer
Big Picture - June/July 2019 - Intro
Big Picture - June/July 2019 - Big Picture - June/July 2019
Big Picture - June/July 2019 - Cover2
Big Picture - June/July 2019 - Contents
Big Picture - June/July 2019 - Insight
Big Picture - June/July 2019 - 3
Big Picture - June/July 2019 - Wide Angle
Big Picture - June/July 2019 - 5
Big Picture - June/July 2019 - Upfront
Big Picture - June/July 2019 - 7
Big Picture - June/July 2019 - 8
Big Picture - June/July 2019 - 9
Big Picture - June/July 2019 - 10
Big Picture - June/July 2019 - 11
Big Picture - June/July 2019 - 12
Big Picture - June/July 2019 - 13
Big Picture - June/July 2019 - Beyond Décor
Big Picture - June/July 2019 - 15
Big Picture - June/July 2019 - Inside Output
Big Picture - June/July 2019 - 17
Big Picture - June/July 2019 - Say ‘I Do’ to Wedding Graphics
Big Picture - June/July 2019 - 19
Big Picture - June/July 2019 - 20
Big Picture - June/July 2019 - Action 2019
Big Picture - June/July 2019 - 22
Big Picture - June/July 2019 - 23
Big Picture - June/July 2019 - 24
Big Picture - June/July 2019 - 25
Big Picture - June/July 2019 - 26
Big Picture - June/July 2019 - 27
Big Picture - June/July 2019 - 28
Big Picture - June/July 2019 - 29
Big Picture - June/July 2019 - 30
Big Picture - June/July 2019 - 31
Big Picture - June/July 2019 - 32
Big Picture - June/July 2019 - 33
Big Picture - June/July 2019 - 34
Big Picture - June/July 2019 - 35
Big Picture - June/July 2019 - 36
Big Picture - June/July 2019 - 37
Big Picture - June/July 2019 - 38
Big Picture - June/July 2019 - 39
Big Picture - June/July 2019 - 40
Big Picture - June/July 2019 - 41
Big Picture - June/July 2019 - 42
Big Picture - June/July 2019 - 43
Big Picture - June/July 2019 - R+D
Big Picture - June/July 2019 - 45
Big Picture - June/July 2019 - 46
Big Picture - June/July 2019 - 47
Big Picture - June/July 2019 - 48
Big Picture - June/July 2019 - 49
Big Picture - June/July 2019 - 50
Big Picture - June/July 2019 - 51
Big Picture - June/July 2019 - Explorer
Big Picture - June/July 2019 - Cover3
Big Picture - June/July 2019 - Cover4
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