Big Picture - September 2019 - 26
BIG PICTURE
September 2019
FEAR THE DEER
26
When the Milwaukee Bucks bounced into the NBA playoffs in
April 2019, fans went wild. To commemorate the pro team's
competitive path, Mandel Graphic Solutions (mandelsolutions.com) was tapped to spread the Bucks' battle cry, "fear
the deer," throughout the Wisconsin city.
"This imagery would be seen by locals, visitors to the city,
and on national broadcasts of the playoff games," says Rick
Mandel, president of the 125-year-old, family-owned print
service provider. "The time frames for installation were tight,
as the playoffs were beginning."
Mandel Graphic Solutions provided "fear the deer"
imagery for multiple locations, including two skywalks used
to cross the river - which was temporarily dyed Bucks' green.
Using its Gandy Domin8tor (which was used for all the Bucks
graphics), the PSP printed in reverse onto Contra Vision
Campaign Clear 30 percent transparency perforated window
film and installed on the interior of 136 windows.
The Hop, the city's streetcar, was wrapped with printed
3M Controltac Graphic Film IJ180 on the exterior and
Continental Graphix PanoRama Walk and Wall for the interior
floor and DCM Magic-Stik for the interior walls and ceiling.
The interior was made to look like a basketball court. "The
car was taken out of action for just one day and had to be
ready for a PR event the next," Mandel says. Additionally, a
50 x 8-foot vinyl banner was affixed to the top of the city's
Public Market by installers in a bucket truck.
In 2018, Mandel Graphic Solutions printed a Guinness
World Record-holding project for the exterior of the Milwaukee Bucks home turf. Printing onto Bild Print Media, the PSP
installed seven panels onto concrete to create a 92 x 25-foot
"welcome mat" at the entrance to Fiserv Forum to celebrate
the new arena.
http://www.mandelsolutions.com
http://www.mandelsolutions.com
Big Picture - September 2019
Table of Contents for the Digital Edition of Big Picture - September 2019
Big Picture - September 2019
Contents
Insight
Wide Angle
Upfront
Print Takes Over
Finishing Touch
R+D
Explorer
Big Picture - September 2019 - Intro
Big Picture - September 2019 - Big Picture - September 2019
Big Picture - September 2019 - Cover2
Big Picture - September 2019 - Contents
Big Picture - September 2019 - Insight
Big Picture - September 2019 - 3
Big Picture - September 2019 - Wide Angle
Big Picture - September 2019 - 5
Big Picture - September 2019 - 6
Big Picture - September 2019 - 7
Big Picture - September 2019 - Upfront
Big Picture - September 2019 - 9
Big Picture - September 2019 - 10
Big Picture - September 2019 - 11
Big Picture - September 2019 - 12
Big Picture - September 2019 - 13
Big Picture - September 2019 - 14
Big Picture - September 2019 - 15
Big Picture - September 2019 - 16
Big Picture - September 2019 - 17
Big Picture - September 2019 - 18
Big Picture - September 2019 - 19
Big Picture - September 2019 - 20
Big Picture - September 2019 - 21
Big Picture - September 2019 - Print Takes Over
Big Picture - September 2019 - 23
Big Picture - September 2019 - 24
Big Picture - September 2019 - 25
Big Picture - September 2019 - 26
Big Picture - September 2019 - 27
Big Picture - September 2019 - 28
Big Picture - September 2019 - 29
Big Picture - September 2019 - Finishing Touch
Big Picture - September 2019 - 31
Big Picture - September 2019 - 32
Big Picture - September 2019 - 33
Big Picture - September 2019 - 34
Big Picture - September 2019 - 35
Big Picture - September 2019 - R+D
Big Picture - September 2019 - 37
Big Picture - September 2019 - 38
Big Picture - September 2019 - 39
Big Picture - September 2019 - 40
Big Picture - September 2019 - 41
Big Picture - September 2019 - 42
Big Picture - September 2019 - 43
Big Picture - September 2019 - Explorer
Big Picture - September 2019 - Cover3
Big Picture - September 2019 - Cover4
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