Big Picture - January/February 2020 - 8

on
the January Events
road Adrienne Palmer, Big Picture's editor-in-chief, traveled cross-country during the month of January to
INSIGHTS

gain insight on the latest trends and products, connect with the wide-format community, and continue
her involvement with women in wide-format printing.

SGIA'S CONGRESS OF COMMITTEES: WOMEN IN PRINT ALLIANCE
The fi rst stop in 2020 was Phoenix for
SGIA's Congress of Committees. Palmer
is a board member of the Women in
Print Alliance. The committee discussed membership, mentorship,
education, and future events, like the
annual Women in Print Breakfast at
Printing United.

BIG PICTURE

January/February 2020

EFI CONNECT

8

Staying west, Palmer traveled to Las Vegas for EFI Connect.
She gleaned these quotes from the user conference:
"Adaptability is the key to a successful business," said
Jeff Jacobson, EFI's new CEO.
"The digital print story is going to end with single-pass
technology," said Ken Hanulec, VP of worldwide corporate
marketing, EFI.
"What are printers the worst at? Marketing. They know
how to produce the materials, but not market themselves.
Their site shows a new printer or the outside of their building,"
said Nick Benkovich, strategic account manager, EFI.
The change drivers in digital textile printing: Sustainability, big data management and artificial intelligence, and
technical textiles for any application, according to Adele
Genoni, VP and general manager, EFI Reggiani. She said
the benefits of direct-to-fabric printing are short process for
fast turnaround time; improved sustainability; superior
penetration; good resistance and wash fastness; and
excellent print quality.
"The tradeshow business changes rapidly and our
customers are always looking for better ways to share their
products . ... The challenge is how do we turn a product in
the three hours before a show starts?" asked Pam Richards,
owner, Color Gamut Digital Imaging (cgdi.co) and Big
Picture Women in Print Award winner. The shop outputs
20,000 square feet of material a day with a typical turnaround of 48 hours. She said their machines have to be the
least of their problems.


http://www.cgdi.co

Big Picture - January/February 2020

Table of Contents for the Digital Edition of Big Picture - January/February 2020

Big Picture - January/February 2020
Insight
Wide Angle
Upfront
Outside the Gamut
Step-by-Step: Wrap and Roll
Ideas: 2020 Vision
R+D
Explorer
Big Picture - January/February 2020 - Big Picture - January/February 2020
Big Picture - January/February 2020 - Cover2
Big Picture - January/February 2020 - 1
Big Picture - January/February 2020 - Insight
Big Picture - January/February 2020 - 3
Big Picture - January/February 2020 - Wide Angle
Big Picture - January/February 2020 - 5
Big Picture - January/February 2020 - Upfront
Big Picture - January/February 2020 - 7
Big Picture - January/February 2020 - 8
Big Picture - January/February 2020 - 9
Big Picture - January/February 2020 - 10
Big Picture - January/February 2020 - 11
Big Picture - January/February 2020 - Outside the Gamut
Big Picture - January/February 2020 - 13
Big Picture - January/February 2020 - Step-by-Step: Wrap and Roll
Big Picture - January/February 2020 - 15
Big Picture - January/February 2020 - 16
Big Picture - January/February 2020 - 17
Big Picture - January/February 2020 - 18
Big Picture - January/February 2020 - Ideas: 2020 Vision
Big Picture - January/February 2020 - 20
Big Picture - January/February 2020 - 21
Big Picture - January/February 2020 - 22
Big Picture - January/February 2020 - 23
Big Picture - January/February 2020 - 24
Big Picture - January/February 2020 - 25
Big Picture - January/February 2020 - 26
Big Picture - January/February 2020 - 27
Big Picture - January/February 2020 - 28
Big Picture - January/February 2020 - 29
Big Picture - January/February 2020 - 30
Big Picture - January/February 2020 - 31
Big Picture - January/February 2020 - 32
Big Picture - January/February 2020 - 33
Big Picture - January/February 2020 - R+D
Big Picture - January/February 2020 - 35
Big Picture - January/February 2020 - 36
Big Picture - January/February 2020 - 37
Big Picture - January/February 2020 - 38
Big Picture - January/February 2020 - 39
Big Picture - January/February 2020 - Explorer
Big Picture - January/February 2020 - Cover3
Big Picture - January/February 2020 - Cover4
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