Big Picture - October 2020 - 27

CAROL YEAGER
OWNER-CREATIVE DIRECTOR
MY PRINTS | LOS ANGELES
myprintsinc.com

"She has the ability to pull the best out of people
and will do anything in her power to help you
achieve your dream. She always looks for ways to
create new opportunities for women and has
already built an impressive network of creative
women around her. She's done so much for this
industry, often under the radar, and I know she'll
continue to help transition the fashion, art, and
entertainment industries to thrive with digital
printing technology. Carol bridges the gap between
the technical and creative sides of digital printing
and pushes the boundaries of client service and
customization. Her mission is clear: to explore,
expand, and innovate! I truly cannot wait to see
what she does next."
- KATY SANDERS, FOUNDER/PRINCIPAL, DIGITAL BIAS

BIGPICTURE.NET

You're always looking for ways to create new
opportunities for women and have already built an
impressive network of creative women around you
at MY Prints. What does it mean to be a woman in
the wide-format digital printing industry?
Being a woman in the wide-format digital printing industry is
exciting and challenging at times, but I love it and I wear it as
a badge of honor. I'm hoping to help break barriers and
encourage other talented women to enter our innovative
world. When I started my studio in 2011, there weren't a lot of
other woman working in the industry. I would walk trade-

shows with my business partner, Steven Moreno, and could
count the other women walking the shows on one hand. It was
clear to me this field, at the time, was dominated prominently
by men. There were even times when I was asked if I was at
the right convention. I would politely say, "Yes, I belong here."
I started my career as a designer outsourcing my digital
printing needs to local shops. I did not know much about
digital printing or the process, but as I was exposed more and
more to the benefits of digitally printing my samples locally, I
wanted to learn the process inside and out, which led me to
opening my own studio. Steven was the local printer who
introduced me to digital printing. He took the time to show me
that I should not be intimated and that this could be an
industry I could thrive in. I am happy to say he was right.
It has been such a wonderful journey working on so many
amazing projects. From printing costumes for the TV/film
industry to having my printed pieces walk down runway shows.
What I love about this industry is there are so many categories
this industry can service. I love mentoring and exposing
up-and-coming designers to the power of digital printing and all
the advanced technologies it has to offer. Over the years,
students from the Fashion Institute of Design & Merchandising
have visited our studio and I always do my best to work with
the female students to help encourage and broaden their scope
in this industry. I think women and men collaborating brings so
much to the table. What was once a male-dominated industry is
now being peppered with inspiring and talented women who
will continue to change the face of this industry. I am honored
and proud to be one of the women awarded the Women in
Wide Format Award this year. I will continue to be a voice in
this industry and push boundaries.

27
http://www.myprintsinc.com http://www.BIGPICTURE.NET
Big Picture - October 2020

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